CN105035463B - It is a kind of can pull open-type Quick Response Code packing box and packing method - Google Patents

Abstract

The present invention proposes a two-dimensional code packaging box that can be pulled and opened, including an inner box (1) and a box cover (4), and an icon (3) on the upper half of the two-dimensional code is set on the outer surface of the inner box (1) , the lower half icon (6) of the two-dimensional code is set on the outer surface of the box cover (4), the upper half icon (3) of the two-dimensional code and the lower half icon (6) of the two-dimensional code are located on the same side, and the box cover (4) is set There is a drawer opening (7), and after the box cover (4) is drawn up and down through the drawer opening, the upper half icon of the QR code (3) and the lower half icon of the QR code (6) can be assembled into a complete QR code icon . The present invention arranges the inner box and the box cover, and sets the two-dimensional code icon on the inner box and the box cover respectively, so that the complete two-dimensional code icon can be obtained only after the consumer purchases the cigarette box and pulls it up and down. Scan the QR code to achieve the purpose of anti-counterfeiting and interconnected functional marketing.

Description

A pullable and openable two-dimensional code packaging box and packaging method

technical field

The invention relates to the technical field of commodity packaging and is used in the tobacco industry, in particular to a drawable and openable two-dimensional code packaging box and a packaging method.

Background technique

At present, with the popularization of mobile terminals such as mobile phones, more and more products in the market use QR codes for marketing. QR code marketing integrates the characteristics of social networks and integrates into the big world of mobile Internet. By adding a QR code logo to each cigarette package, the entire product life cycle process from production, logistics, sales channels, consumer purchase and use, consumer repurchase incentives, etc. to manage, control and consumer Data analysis and utilization, etc., through a series of supporting marketing and incentive means, allow consumers to obtain brand-new user experience and value-added services, connect enterprises to consumers, and form organic interaction between the two parties and accurate transmission of information. However, if the packaging box marked with the QR code has not been sold to consumers in the market, it will be maliciously scanned before the product is unpacked and put into use, then this will make the QR code marketing lose the role of anti-counterfeiting in the background and the accuracy of data collection. .

All the information of the two-dimensional code is contained in the graphic dot matrix, and all the information of the two-dimensional code can be obtained as long as the graphic dot matrix is copied. If the two-dimensional code is easily copied, it is easy to be used for counterfeiting, which will seriously damage consumers interests, and if in order to create sales data, it is deemed to have been sold by successfully scanning the QR code, then the background cannot verify the accuracy of the sales at all, and it loses the meaning of anti-counterfeiting through the QR code and collecting big data.

Contents of the invention

In order to overcome the malicious scanning of the two-dimensional code on the cigarette packaging box, the present invention proposes a drawable and openable two-dimensional code packaging box, including an inner box and a box cover, and a two-dimensional code is set on the outer side of the inner box The upper half icon, the lower half icon of the two-dimensional code is set on the outer side of the box cover 4, the upper half icon of the two-dimensional code and the lower half icon of the two-dimensional code are located on the same side, the two-dimensional code icon is composed of a base layer and an adhesive layer, the base layer The material is polypropylene, and the box cover is provided with a drawer. After the box cover is pulled up and down through the drawer, the icon on the upper half of the QR code and the icon on the lower half of the QR code can be assembled into a complete QR code icon;

Further, the drawing opening can be arranged at the top end of the outer surface of the box cover, and the width of the drawing opening is 2mm-80mm;

Further, the pull-out opening is preferably set at a position 5mm-10mm away from the top end on the front side and rear side of the box cover, and the width of the draw-out opening is preferably 15mm-30mm;

Further, it also includes an outer stopper, and the outer stopper is set at a position of 2mm-10mm from the outer side of the inner box to the end line of the lower bottom;

Further, an inner stopper is also included, and the inner stopper is set at a position 15mm-30mm away from the upper top end line on the outer side of the box sleeve.

The present invention also proposes a packaging method for a two-dimensional code packaging box that can be pulled and opened. The upper half icon of the two-dimensional code is arranged on the outer surface of the inner box, and the lower half icon of the two-dimensional code is arranged on the outer surface of the box cover. The two-dimensional code icon is composed of a base layer and an adhesive layer. The base layer is made of polypropylene. The inner box is nested into the box sleeve and overlapped with the box sleeve in parallel. The upper half icon of the QR code and the lower half icon of the QR code are located on the same side , after the box cover is pulled up and down through the drawer, the upper half icon of the QR code on the inner box and the lower half icon of the QR code on the box cover can be combined into a complete QR code icon to realize the identification of the QR code data read;

Further, the drawing opening can be arranged at the top end of the outer surface of the box cover, and the width of the drawing opening is 2mm-80mm;

Further, the pull-out opening is preferably set at a position 5mm-10mm away from the top end on the front side and rear side of the box cover, and the width of the draw-out opening is preferably 15mm-30mm;

Further, it also includes an outer stopper, and the outer stopper is set at a position of 2mm-10mm from the outer side of the inner box to the end line of the lower bottom;

Further, an inner stopper is also included, and the inner stopper is set at a position 15mm-30mm away from the upper top end line on the outer side of the box sleeve.

The present invention arranges the inner box and the box cover, and sets the two-dimensional code icon on the inner box and the box cover respectively, so that the complete two-dimensional code icon can be obtained only after the consumer purchases the cigarette box and pulls it up and down. Carry out QR code scanning to achieve the purpose of anti-counterfeiting and interconnected functional marketing, so as to manage, control and consume the entire product life cycle process of cigarette products from production, logistics, sales channels, consumer purchase and use, and consumer repurchase incentives data analysis and utilization.

Description of drawings

Figure 1 is a schematic diagram of the inner box of the drawable and openable two-dimensional code packaging box of the present invention

Fig. 2 is a schematic diagram of the drawable and openable two-dimensional code packaging box cover of the present invention

Figure 3 is a schematic diagram of the closure of the drawable and openable two-dimensional code packaging box of the present invention

Figure 4 is a schematic diagram of the opening of the drawable and openable two-dimensional code packaging box of the present invention

Figure 5 is a state diagram of the readable two-dimensional code after the drawable and openable two-dimensional code packaging box of the present invention is opened

reference sign

Inner box 1, inner block 2, QR code upper half icon 3, box cover 4, outer stopper 5, QR code lower half icon 6, pull-out opening 7

Detailed ways

Describe in detail with reference to the accompanying drawings

As shown in Figure 1, an outer stopper 2 is provided on the outside of the inner box 1, and an icon 3 on the upper half of the two-dimensional code is arranged on the right side of the inner box 1. 10mm position area for setting.

As shown in Figure 2, an inner stopper 5 and an extraction port 7 are arranged on the outside of the box cover 4, an icon 6 of the lower half of the two-dimensional code is arranged on the right side of the box cover 4, and the inner stopper 5 is arranged at a distance from the side of the box cover. The position of the upper top end line is 15mm-30mm, and the extraction port 7 can be set on the top area of the four sides of the packaging box. , the preferred width is 15mm-30mm.

As shown in Figure 3-5, the inner box 1 is nested in the box cover 4 and coincides with the box cover 4 in parallel. When the inner box 1 is pulled to the end through the drawer opening 7 of the box cover 4, the outer stop set by the inner box 1 The block 2 will block the inner stopper 5 in the case cover 4, and the lid of the inner box 1 will be opened to facilitate consumers to take out cigarettes. The lid of the inner box 1 is sealed again; at the same time, when the inner box 1 is pulled to the end, the icon 3 on the upper half of the QR code on the inner box 1 and the icon 6 on the lower half of the QR code outside the box cover are combined into one The complete QR code icon realizes the reading of QR code data.

The present invention arranges the inner box and the box cover, and sets the two-dimensional code icon on the inner box and the box cover respectively, so that the complete two-dimensional code icon can be obtained only after the consumer purchases the cigarette box and pulls it up and down. Carry out QR code scanning to achieve the purpose of anti-counterfeiting and interconnected functional marketing, so as to manage, control and consume the entire product life cycle process of cigarette products from production, logistics, sales channels, consumer purchase and use, and consumer repurchase incentives data analysis and utilization.

Apparently, the above-mentioned embodiments are only examples for clear description, rather than limiting the implementation. For those of ordinary skill in the art, other changes or changes in different forms can be made on the basis of the above description. It is not necessary and impossible to exhaustively list all the implementation manners here. And the obvious changes or changes derived therefrom are still within the scope of protection of the present invention.

Claims (6)

1. it is a kind of can pull open-type Quick Response Code packing box, it is characterised in that：Including inner box (1), box set (4), in inner box (1) Lateral surface setting Quick Response Code upper half icon (3), in the lateral surface setting Quick Response Code lower half icon (6) of box set (4), on Quick Response Code Positioned at homonymy, Quick Response Code icon is made of base and adhesive layer for half icon (3) and Quick Response Code lower half icon (6), base's material Matter is polypropylene, box set (4) equipped with pull mouth (7), box set (4) after pull above and below pull mouth, Quick Response Code upper half icon (3) and Quick Response Code lower half icon (6) can be combined into complete Quick Response Code icon；

Outer baffle block (2) is further included, outer baffle block (2) is arranged on inner box (1) lateral surface apart from the position of lower bottom part end line 2mm-10mm；

Internal stop (5) is further included, internal stop (5) is arranged on box set (4) lateral surface apart from the position of upper top end line 15mm-30mm It puts.

2. it is according to claim 1 it is a kind of can pull open-type Quick Response Code packing box, it is characterised in that：The pull mouth (7) it may be provided on the position on box set lateral surface top, the width of pull mouth (7) is 2mm-80mm.

3. it is according to claim 1 it is a kind of can pull open-type Quick Response Code packing box, it is characterised in that：The pull mouth (7) box set front side, rear side are arranged on apart from the position of top 5mm-10mm, the width of pull mouth (7) is 15mm-30mm.

4. it is a kind of can pull open-type Quick Response Code packing box packing method, it is characterised in that：It is set in the lateral surface of inner box Quick Response Code upper half icon sets Quick Response Code lower half icon in the lateral surface of box set, and Quick Response Code icon is by base and adhesive layer group Be polypropylene into, base's material, in inner box nesting to box set and with the parallel coincidence of box set, Quick Response Code upper half icon and Quick Response Code Lower half icon is located at homonymy, and box set is after pull above and below pull mouth, Quick Response Code upper half icon and the upper two dimension of box set on inner box Code lower half icon can be combined into complete Quick Response Code icon, realize the recognition of two-dimensional code data；

Outer baffle block is further included, outer baffle block is arranged on inner box lateral surface apart from the position of lower bottom part end line 2mm-10mm；

Internal stop is further included, internal stop is arranged on box and covers lateral surface apart from the position of upper top end line 15mm-30mm.

5. it is according to claim 4 it is a kind of can pull open-type Quick Response Code packing box packing method, it is characterised in that： The pull mouth is arranged on the position on box set lateral surface top, and the width of pull mouth is 2mm-80mm.

6. it is according to claim 4 it is a kind of can pull open-type Quick Response Code packing box packing method, it is characterised in that： The pull mouth is arranged on box set front side, rear side apart from the position of top 5mm-10mm, and the width of pull mouth is 15mm-30mm.