AU2021266321A1

AU2021266321A1 - System and method for interactive business promotion based on artificial intelligence

Info

Publication number: AU2021266321A1
Application number: AU2021266321A
Authority: AU
Inventors: Stephen Byrd
Original assignee: Individual
Current assignee: Individual
Priority date: 2021-08-23
Filing date: 2021-11-12
Publication date: 2023-03-09
Also published as: GB202116215D0; CA3138442A1; GB2624145A

Abstract

The present invention is a platform for interactive business promotion based on artificial intelligence (AI). It discloses a voice-based digital assistant system for displaying location based business deals, offers or promotions to the customers. The Al based interactive platform comprises of, mainly a graphical user interface, processor coupled with memory and a GPS enabled location mapping for offering live business deals, offers or promotions. The system filters out expired business deals or offers by providing updated and latest information to the customers. 1/8 100 HOST SYSTEM WITH Al DATABASE BASED DIGITAL ASSISTANT 101 Customer 1 Customer 4 105 102 Customer 2 NEWOK Customer 5 104 103 Customer 3 Figure 1

Description

1/8

100

HOST SYSTEM WITH Al DATABASE BASED DIGITAL ASSISTANT

101 Customer 1 Customer 4

105 102 Customer 2 NEWOK

Customer 5 104 103 Customer 3

Figure 1

SYSTEM AND METHOD FOR INTERACTIVE BUSINESS PROMOTION BASED ON ARTIFICIAL INTELLIGENCE RELATED APPLICATION

[0001]The present application is related to and claims priority from U.S. Non-Provisional

Application Serial No. 17408858 filed on 23rd August 2021 for "System and Method for Interactive

Business Promotion Based on Artificial Intelligence", which is incorporated herein by reference.

FIELD OF INVENTION

[0002]The present invention relates to Artificial Intelligence based informative digital assistant

system, more particularly, voice-based digital assistant system for displaying live business deals,

offers or promotions to the customers.

BACKGROUNDOFTHERELATEDART

[0003] No matter what kind of business you are, it's the rise of digital marketing. These online

strategies are the ways in which companies can grow and expand. Virtual Marketing Assistants

are a cost-effective, convenient way to leverage the expertise of an experienced marketing

professional. For businesses, digital assistants provide a single, convenient point of contact for

contractors and customers.

[0004] Digital assistants are most commonly used in customer contact centers to manage incoming

communication. Digital assistants are complex and are backed with Artificial

Intelligence. Especially, the use of Artificial Intelligence and Machine Learning helps customers to

check live offers or business deals within a given geographical area hence customizing the end user

experience.

DESCRIPTION OF RELATED ARTS

[0005]US granted patent, US10043516B2 discloses an automated voice-based system for intelligent

assistant. It is an information processing system that interprets natural language input in spoken

and/or textual form to infer user intent, and performs actions based on the inferred user intent. In

another prior art, bearing patent number, US10909980B2, it discloses methods, systems, and

computer-readable mediums having instructions for implementing machine-leaming digital

assistants for advanced analytics, procurement, and operations tasks.

[0006]'Bharathet al.'in a US granted patent US9047631B2,discloses a method and system for

providing location based customer assistance. This patent, more particularly, teaches about the

method for providing a distributed mobile call center for a service establishment.

[0007]In yet another patent application, US20130311286A1, John et al., claims a system and

method for facilitating determination of marketing information for online consumers based on a

location characteristic of the online consumer. Further, Westley et al. in the granted patent

US10672066B2, teaches about digital assistant that interacts with the owner's mobile device.

[0008]In yet another patent application, bearing application number US20210134263A1, Victor et

al. discloses a platform and system for the transcription of electronic online content from mostly

visual/text format to an aural format, adapted for being read by an intelligent speaker system. It

specifically discloses an automated engine with artificial intelligence and/or machine learning for

the transformation of written websites into audio enabled content for use in association with new

technology intelligent speakers, for implementing data mining, processing, and summarizing tools.

[0009]Another granted patent to Apple Inc., filed by Thomas et al. teaches about an intelligent

automated assistant system that engages with the user in an integrated, conversational manner using

natural language dialog, and invokes external services when appropriate to obtain information or

perform various actions.

[0010]None of the above discussed prior arts teaches about informative voice based, Al enabled

digital assistants specifically meant for displaying location based live business deals, promotions or

offers as per customer interests and preferred geographical locations.

SUMMARY OF THE INVENTION

[0011] The embodiments of the present invention discloses a system and method for displaying live

offers, promotions and business deals in a given geographical area.

[0012]In another embodiment of the present invention, the system recommends only location

specific live business deals or offers based on customer's GPS enabled location mapping.

[0013]Yet another embodiment of the present invention discloses an informative system and method of accepting voice commands to process the search query of the user and displaying live business deals, promotions or offers within a given geographical area using GPS enabled location mapping.

[0014] In yet another embodiment of the present invention, the system filters any expired business

deals or expired offers thereby keeping the latest information on the user display.

[0015] In yet another embodiment of the present invention, the system additionally accepts text

based search query for displaying live business deals or offers within a given geographical area

using GPS enabled location mapping of the user.

[0016] In still another embodiment of the present invention, the system provides live offers or

business promotions based on customer's area or zip code, GPS location, or nearby landmarks.

BRIEF DESCRIPTION OF THE ACCOMPANYING DRAWINGS

[0017] The accompanying drawings illustrate several embodiments of the invention and, together

with the description, serve to explain the principles of the invention according to the embodiments.

One skilled in the art will recognize that the particular embodiments illustrated in the drawings are

merely exemplary, and are not intended to limit the scope of the present invention.

[0018] Figure 1 illustrates a typical network diagram embodying the present invention.

[0019] Figure2 illustrates yet another embodiment of the disclosed invention representing the

system flow.

[0020] Figure 3 illustrates the block diagram of the Al-based digital voice assistant

[0021] Figure 4 illustrates the flowchart depicting the method of the disclosed invention.

[0022] Figure 5 illustrates an exemplary screenshot of the search page of the present invention in a

mobile device

[0023] Figure 6 illustrates another exemplary screenshot of the analytics interfaces of the present

invention.

[0024] Figure 7 illustrates an exemplary screenshot of the rating system of the present invention.

[0025] Figure 8 illustrates an exemplary screenshot of the user interface showing business listings.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

[0026]Unless otherwise defined, all terms (including technical and scientific terms) used herein have

the same meaning as commonly understood by one of ordinary skill in the art of this disclosure. It

will be further understood that terms, such as those defined in commonly used dictionaries, should

be interpreted as having a meaning that is consistent with their meaning in the context of the

specification and should not be interpreted in an idealized or overly formal sense unless expressly so

defined herein. Well known functions or constructions may not be described in detail for brevity or

clarity.

[0027]The terminology used herein is for the purpose of describing particular embodiments only and

is not intended to be limiting. As used herein, the singular forms "a", "an" and "the" are intended to

include the plural forms as well, unless the context clearly indicates otherwise.

[0028]With reference to the use of the words "comprise" or "comprises" or "comprising" in the

foregoing description and/or in the following claims, unless the context requires otherwise, those

words are used on the basis and clear understanding that they are to be interpreted inclusively, rather than exclusively, and that each of those words is to be so interpreted in construing the foregoing description and the following claims.

[0029]The present invention discloses an interactive Artificial Intelligence enabled digital voice

based assistant system that helps customers to receive location based live business deals, promotions

or offers. Figure 1, shows a typical network diagram embodying the present invention. Figure 1

illustrates a system 100 that gives an overview of how the present invention works. The system

(100) includes a host (107) wherein interactive digital assistant system is hosted with supportive

database (106). Various customers (101,102,103,104,105) from different locations access the host

system (107) via a general purpose network (105) by means of any communication devices such as

computer, mobile, portable tab or laptop etc. Any of these customers may access the digital assistant

system and execute voice commands to know about the latest business deals. The host (107)

processes the customer requests by retrieving data from the databases in response to the executed

input voice command. The database (106)store merchant information along with latest offers,

promotions, and live deals within a given geographical area, executed and displayed to the

customer interface.

[0030] Figure 2 further describes and illustrates the system 200 representing how the overall system

works. Customers through different communication channels (200a,200b) access the graphical user

interface (201).The customers further interact with the graphical user interface of the system 200,

wherein the user enabled their global positioning system or GPS (207). The activation of GPS helps

customer to receive live business offers or deals based on their current location coordinates. The

customer can search for business deals or offers by choosing either the keywords recommendation

offered by the system (203) or the customer themselves can provide voice commands or voice keywords (204).The system converts the retrieved input data into a prescribed format (205) Finally, the latest business deals are displayed (206) to the customers communication channels(200a, 200b).

[0031] Figure 3 illustrates a block diagram of the voice based digital assistant. In one embodiment it

depicts a computing device 300, which includes input-output processing module (301), memory

storage (308) device. More particularly, it consists of Al based speech conversion module (303) that

performs machine learned speech recognition and conversion processes. The input command such as

voice or text based command is fetched to the digital assistant which is well received and recognized

by the voice/keyword recognition module (302), it is then processed by the speech processing

module (303) which processes information from the database in response to the voice command

received . The processed information is further output back to the input-output processing module(

301).

[0032] The system (300) also has a global positioning unit (304) that helps the system to process out

location based business deals or offers for the customer. For processing voice or textual user

commands, the system stores the data or information in databases. The system 300 utilizes

databases: customer query databases (305), Voice/text database (306) and geographical location

database (307).Customer query databases (305) stores customer queries that the customer wishes to

search for. The speech processing module (303) extracts and stores data in this database for voice

command processing. Voice/text database (306) stores speech and text commands of the customer

requests. This data is fetched or extracted by the Al-enabled speech processing module (303).

Further the system stores geographical data pertaining to live business deals or offers into

geographical location database (307), this is used by the system so as to retrieve and display location

based business deals or offers to the customers.

[0033]Figure 4 illustrates the flowchart (400), describing the method which is implemented in the

disclosed invention. The customer access the system at (401). The system then receives customer

request for assistance via. voice or text commands at (402). The system then determines the

geographical location of the customer at (403) by first checking whether the GPS is enabled in the

customer device or not (404). If the GPS is enabled, the system checks and updates for latest

business deals or offers at (405) else the system asks for the customer's geographical location at

(406). The system outputs location based live and instant business deals or offers to the customers at

(407).

[0034] In yet another embodiment of the present invention, it discloses voice based digital assistant

for marketing offers or business deals. Figure 5 illustrates an exemplary screenshot (500) of the

present invention in a portable mobile device. Customer can either use the text command using

search icon(501) or it is also supported by Al based voice or speech recognition system which can

be achieved by clicking the mic icon(502).The home page also provides with dashboard items (506)

that lists customer account, previous searches, previous bought item lists, analytics of the searches

done etc. The users of the system can check location based business deals by selecting business

deals icon (503) and can also select their current geographical location or location of interest

(504).business deals that.

[0035]Figure 6 illustrates an exemplary screenshot of the analytics module (600) of the present

invention. It shows the screenshot of the system that displays the business analytics or statistics of

the business, comprising the information on how many times the business got searched (601) by the

customers or users online, number of reviews left by the customers (603) and number of visitors

(602) who visited a specific business deal or website. The present invention comprising the analytics

search results displays the list of users who visited a business deal or website along with their IP

addresses and date of visiting a particular business deal or website.

[0036]In another embodiment of the present invention, the system offers ratings of the previous

business deals and reviews. Figure 7 illustrates an exemplary screenshot of the rating system of the

present invention. It is yet another embodiment of the present invention describing ratings of a

business web page (702) of the present system as well as Google rating (701) of a particular

business. The meta search engine can display both the Google rating and present search engine's

rating. The search engine of the present invention has different and novel rating system where the

business can be rated and displayed as good business, average business and poor business.

[0037]The present invention also describes pay for customer system where business owners can

recommend their business by simply buying searches through pay per customer search system. The

pay per customer search system allows business owners/representatives to showcase their business

alongside the other businesses by showcasing instant deals. The business owner/representative can

choose how many searches they want and set keywords in the system representing their deals.

Therefore each time a user inputs a query comprising those keywords; the relevant business deal is

displayed by the system. Each time the relevant business deal is displayed, the total number of

searches in the package opted by the business deducts accordingly. Whenever a user search a

keyword, the present system records the number of times a specific keyword has been searched by

the user. The present system analytics also gathers information such as who searched the keyword,

location of the user searching the keyword, date on which the keyword was searched. The present

search engine is configurable such that it may be integrated with third party applications also.

[0038]Figure 8 illustrates an exemplary screenshot of the user interface (800) showing business

deals listings and search packages (802). The present invention shows the user interface displaying

various "search packages" (802) offered to the businesses inclined to showcase their business deals

to the customers using the present invention.

[0039]While a number of preferred embodiments have been described, it will be appreciated by a

person skilled in the art that numerous variations and/or modifications may be made in the invention

without departing from the spirit or scope of the invention as broadly described. The present

embodiments are, therefore, to be considered in all respects as illustrative and not restrictive. The

words "customer" and "user","AI" and "artificial intelligence" and "webpage" and "websites" have

been used interchangeably in the above discussed specification. Therefore, the present invention is

not limited to the above embodiments that the person should be made under the inspiration of this

novel utility of the present invention the same or similar technical solution has, fall within the scope

of the present invention.

Claims

1. A system comprising:

a network interface coupled to an artificial intelligence based digital assistant;

a network interface coupled to various computing devices of the customers;

a digital assistant configured to receive and recognize audio commands from the user;

a digital assistant coupled to database storing merchant information;

a digital assistant retrieving data from merchant database based on the voice input command

by the user.

2. A system as claimed in claim 1 wherein, the merchant information comprise latest offers,

business promotions, and live deals within a given geographical area of the user.

3. A system as claimed in claim 1, comprising one or more processors and memory to

communicate with the network interface and merchant database.

4. An interactive digital assistant comprising:

interactive graphical user interface to communicate with the users;

at least one microphone to receive audio input from the user;

at least one typing element to receive text input from the user;

a global positioning system to receive current location of the user;

a keyword recognition module to process text based commands from the user;

a speech processing module to process voice commands from the user.

5. A method comprising:

receiving request for assistance via plurality of communication device of the user;

fetching geographical location of the user with the help of GPS enabled user device;

presenting live business promotions, deals and offers to the user via a plurality of

communication device.

6. A method as claimed in claim 5, wherein:

receiving request for assistance comprise receiving either voice or text commands from the

user;

fetching geographical location of the user for presenting live deals, promotions and offers

around the vicinity of the user.

7. A method as claimed in claim 5, wherein:

interactive graphical user interface to communicate with the users;

at least one microphone to receive audio input from the user;

at least one typing element to receive text input from the user;

a global positioning system to receive current location of the user;

a keyword recognition module to process text based commands;

a speech processing module to process voice commands from the user.