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BenMark et al., 2017 - Google Patents

How retailers can drive profitable growth through dynamic pricing

BenMark et al., 2017

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Document ID
14718923709703193879
Author
BenMark G
Klapdor S
Kullmann M
Sundararajan R
Publication year
Publication venue
McKinsey. com

External Links

Snippet

When it comes to dynamic pricing, Amazon is still the retailer to beat. Other retailers continue to marvel at—and attempt to emulate—the e-commerce giant's ability to rapidly and frequently change prices on millions of items. Amazon continually burnishes its low-price …
Continue reading at www.mckinsey.com (PDF) (other versions)

Classifications

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