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Bláhová, 2024 - Google Patents

An Analysis of Marketing Communication of the E-shop La Mode

Bláhová, 2024

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Document ID
13673531625307104790
Author
Bláhová A
Publication year

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Snippet

The bachelor's thesis is focused on the analysis of the current marketing communication of the local e-shop La Mode, which is dedicated to the sale of women's fashion. The aim of the theoretical part was to develop a literature search that defined the basic concepts in the field …
Continue reading at digilib.k.utb.cz (PDF) (other versions)

Classifications

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