Bobbie Press Releases

Press Releases

October 24, 2025

Infant Feeding Company Bobbie Steps Up to Support Families Impacted by Government Shutdown with Deepest Discount Ever for SNAP-Eligible Parents

October 15, 2025

Cardi B Joins Organic Infant Feeding Company Bobbie as Chief Confidence Officer to Empower Parents to Feed Without Shame and Get Loud About Parental Rights

Bobbie Launches on Costco.com, as the Only USDA Organic Infant Formula Available to Online Costco Shoppers Nationwide

Bobbie Joins Forces with New Dad Tan France To Continue Advocating For Paid Leave Amid Alarming Statistics: 70% of New Fathers in the U.S. Return to Work Within Two Weeks

Infant Formula Brand Bobbie Expands Manufacturing Footprint with Opening of State-of-the-Art Facility that Positions Company to Serve Three Times as Many American Families In Coming Years

Bobbie Acquires Nature’s One, with the Most Innovative Infant Formula Manufacturing Facility in the U.S., to Fast Track the Future of Formula

Infant Formula Company Bobbie and Breast Pump Company Elvie Have Joined Forces to Reinvent the Retail Experience for Modern Parents by Normalizing Combo Feeding

Bobbie Reimagines Influence and Announces Second MotherBoard, A Collective of Activist Parents Who Join Forces to Change Parenting Culture and Push Forward Parenting Policies

Bobbie® Welcomes Second Baby, Bobbie® Organic Gentle®, a First-of-its-Kind Tolerance Formula Setting New Standards for the Future of US Infant Formula

Bobbie Announces Fully Virtual Infant Formula Clinical Trial, Doubling Down on Research and Innovation

Bobbie Expands into Lifestyle with Brand Podcast and Industry-First Merch Store as Mom-Founded Company Continues to Change the Cultural Conversation for Modern Parents

FDA Gives Greenlight for Bobbie’s First of its Kind Tolerance Formula, Expanding Product Offering and Supporting More American Babies with High-Quality, Domestically Manufactured Organic Infant Formula

Bobbie, the Mom-Founded and Led Organic Infant Formula Company, Named to Fast Company’s Annual List of the World’s Most Innovative Companies 2023

January 19, 2023

Bobbie for Change Elevates Elaine Welteroth’s Birth Story to Fight for Improved Black Maternal Care and Policy Change in the US

December 20, 2022

Bobbie and Uber Eats Team Up to Make Organic Infant Formula Even More Accessible with First-Of-Its-Kind NYC Delivery Pilot

November 29, 2022

Bobbie and The Breasties Continue to Advocate For Insurance Equality For Mothers Impacted by Breast Cancer

October 26, 2022

American Organic Infant Formula Company Bobbie is Recognized by Fast Company’s Brands That Matter List for Changing the Culture Around How We Feed Our Babies

October 25, 2022

Bobbie Launches Research and Development Hub to Evolve Infant Feeding: Bobbie Labs

September 27, 2022

Bobbie Makes White House Commitment and Takes Action in DC Advocating for Improved Infant Nutrition and Accessibility

September 8, 2022

Supermodel, Entrepreneur and Breastfeeder Ashley Graham Reveals Her Choice to Combo Feed Her Babies with Breastmilk and Formula

August 22, 2022

Dr. Anthony Porto and Dr. Dina DiMaggio Join BobbieLabs, Bobbie’s Scientific Innovation Hub, as Chief Medical Director and Medical Research Director

Founded by Moms, for Parents, Bobbie Continues to Lead the Way as a Best-In-Class Remote Workplace, Just 18 Months After Launching

Bobbie, the American-Founded, European-Style Organic Infant Formula, Launches Exclusively in Target Stores Nationwide

Bobbie Launches First-Ever MotherBoard With Ashley Graham, Elaine Welteroth, Laura Dern, and Tan France to Mobilize Parents to Transform and Modernize the Infant Formula Industry

Bobbie Urges Congress to Address Infant Formula Industry Vulnerabilities

Bobbie Ranks Among Highest-Scoring Businesses on Inc. Magazine’s Annual List of Best Workplaces for 2022

Bobbie’s ‘How is Feeding Going’ Campaign Wins Two Webby Awards for Best Culture & Lifestyle Social Video

Mom-Founded Infant Formula Company, Bobbie, Open-Sources New 12-Month Parental Leave Policy, TakeOurLeave

Infant Formula Company Bobbie Raises $50 Million to Invest in the Next Generation

January 25, 2022

Bobbie Is First-Ever Infant Formula To Receive The Clean Label Project Purity Award and Certification as a Pesticide-Free Product

November 16, 2021

Bobbie Becomes First Company to Provide Professional Education for Registered Dietitian Nutritionists on Instagram to Modernize Learning

October 4, 2021

Bobbie and The Breasties Advocate For Insurance Equality For Moms Who Cannot Breastfeed Due To Breast Cancer

Bobbie Evolves the Conversation Around How We Feed Our Babies to be More Inclusive of All Parents

Bobbie Celebrates Mom-Investors at the MotherLode Closing Bell

Invest Like a Mother: Bobbie, a Company For and By Moms, Launches The MotherLode to Democratize Traditional Fundraising One Bottle at a Time

Lead Like a Mother: Bobbie, a Company For and By Moms, Earns Prestigious 2021 Great Place to Work Certification

January 5, 2021

Bobbie Launches First Organic, European-Style Infant Formula in the U.S.

Bobbie Joins Forces with New Dad Tan France To Continue Advocating For Paid Leave Amid Alarming Statistics: 70% of New Fathers in the U.S. Return to Work Within Two Weeks

Infant Formula Brand Bobbie Expands Manufacturing Footprint with Opening of State-of-the-Art Facility that Positions Company to Serve Three Times as Many American Families In Coming Years

Bobbie Acquires Nature’s One, with the Most Innovative Infant Formula Manufacturing Facility in the U.S., to Fast Track the Future of Formula

Infant Formula Company Bobbie and Breast Pump Company Elvie Have Joined Forces to Reinvent the Retail Experience for Modern Parents by Normalizing Combo Feeding

Bobbie Reimagines Influence and Announces Second MotherBoard, A Collective of Activist Parents Who Join Forces to Change Parenting Culture and Push Forward Parenting Policies

Bobbie® Welcomes Second Baby, Bobbie® Organic Gentle®, a First-of-its-Kind Tolerance Formula Setting New Standards for the Future of US Infant Formula

Bobbie Announces Fully Virtual Infant Formula Clinical Trial, Doubling Down on Research and Innovation

Bobbie Expands into Lifestyle with Brand Podcast and Industry-First Merch Store as Mom-Founded Company Continues to Change the Cultural Conversation for Modern Parents

FDA Gives Greenlight for Bobbie’s First of its Kind Tolerance Formula, Expanding Product Offering and Supporting More American Babies with High-Quality, Domestically Manufactured Organic Infant Formula

Bobbie, the Mom-Founded and Led Organic Infant Formula Company, Named to Fast Company’s Annual List of the World’s Most Innovative Companies 2023

January 19, 2023

Bobbie for Change Elevates Elaine Welteroth’s Birth Story to Fight for Improved Black Maternal Care and Policy Change in the US

December 20, 2022

Bobbie and Uber Eats Team Up to Make Organic Infant Formula Even More Accessible with First-Of-Its-Kind NYC Delivery Pilot

November 29, 2022

Bobbie and The Breasties Continue to Advocate For Insurance Equality For Mothers Impacted by Breast Cancer

October 26, 2022

American Organic Infant Formula Company Bobbie is Recognized by Fast Company’s Brands That Matter List for Changing the Culture Around How We Feed Our Babies

October 25, 2022

Bobbie Launches Research and Development Hub to Evolve Infant Feeding: Bobbie Labs

September 27, 2022

Bobbie Makes White House Commitment and Takes Action in DC Advocating for Improved Infant Nutrition and Accessibility

September 8, 2022

Supermodel, Entrepreneur and Breastfeeder Ashley Graham Reveals Her Choice to Combo Feed Her Babies with Breastmilk and Formula

August 22, 2022

Dr. Anthony Porto and Dr. Dina DiMaggio Join BobbieLabs, Bobbie’s Scientific Innovation Hub, as Chief Medical Director and Medical Research Director

Founded by Moms, for Parents, Bobbie Continues to Lead the Way as a Best-In-Class Remote Workplace, Just 18 Months After Launching

Bobbie, the American-Founded, European-Style Organic Infant Formula, Launches Exclusively in Target Stores Nationwide

Bobbie Launches First-Ever MotherBoard With Ashley Graham, Elaine Welteroth, Laura Dern, and Tan France to Mobilize Parents to Transform and Modernize the Infant Formula Industry

Bobbie Urges Congress to Address Infant Formula Industry Vulnerabilities

Bobbie Ranks Among Highest-Scoring Businesses on Inc. Magazine’s Annual List of Best Workplaces for 2022

Bobbie’s ‘How is Feeding Going’ Campaign Wins Two Webby Awards for Best Culture & Lifestyle Social Video

Mom-Founded Infant Formula Company, Bobbie, Open-Sources New 12-Month Parental Leave Policy, TakeOurLeave

Infant Formula Company Bobbie Raises $50 Million to Invest in the Next Generation

January 25, 2022

Bobbie Is First-Ever Infant Formula To Receive The Clean Label Project Purity Award and Certification as a Pesticide-Free Product

November 16, 2021

Bobbie Becomes First Company to Provide Professional Education for Registered Dietitian Nutritionists on Instagram to Modernize Learning

October 4, 2021

Bobbie and The Breasties Advocate For Insurance Equality For Moms Who Cannot Breastfeed Due To Breast Cancer

Bobbie Evolves the Conversation Around How We Feed Our Babies to be More Inclusive of All Parents

Bobbie Celebrates Mom-Investors at the MotherLode Closing Bell

Invest Like a Mother: Bobbie, a Company For and By Moms, Launches The MotherLode to Democratize Traditional Fundraising One Bottle at a Time

Lead Like a Mother: Bobbie, a Company For and By Moms, Earns Prestigious 2021 Great Place to Work Certification

January 5, 2021

Bobbie Launches First Organic, European-Style Infant Formula in the U.S.

BOBBIE IN THE NEWS

Baby formula company slashes prices for SNAP-eligible families amid government funding chaos

A Consumer Reports investigation of potentially harmful levels of contaminants, including lead, in infant formulas; Bobbie graded as one of the safest

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BOBBIE FOR CHANGE

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OUR PRODUCTS

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Bobbie Labs

Fueling research and development to evolve infant feeding.

BOBBIE FOR CHANGE

We're on a mission to evolve society to meet the needs of modern parents.