Pink Gellac, Pink Gellac’s mission is to make salon-quality manicures accessible to everyone. Since its founding in 2013, the brand has grown into one of Europe’s leading names in nail care. With more than 300 colors and new collections launched every two months, the brand serves millions of customers across multiple countries within Europe.
Gel polish is a type of nail polish that is cured under an LED lamp. The addition of gel makes the polish much stronger than regular nail polish, allowing it to stay beautiful and glossy for at least fourteen days. This technology is well-known in salons, and Pink Gellac has made it accessible for consumers to use at home.
In the past 10 years, Pink Gellac has evolved from an innovative idea into a strong and vibrant brand, becoming the market leader in the Netherlands.
In addition to gel nail polish, Pink Gellac expanded its product range in 2025 to include Gel Nail Stickers and Nail Press-Ons, addressing a broader range of consumer needs.
We sell and inspire through our webshop and by our seventeen physical Colour Boutiques in the Netherlands, Belgium, and Paris. Our products are also available within marketplaces like Amazon and Tik Tok Shop
Since October 2024, Pink Gellac has been a proud B Corp-certified company. In 2024 and 2025, Pink Gellac was named Retailer of the Year in the Netherlands for both ‘Best Retail Chain’ and ‘Best Webshop’ in the Health & Beauty category. In 2025, the brand was also awarded ‘Best Webshop’ in the Health & Beauty category in Belgium.
✓ 14 days beautiful nails
✓ Made in Holland
✓ 10 years nail experience
✓ HEMA free
✓ 100% vegan en cruelty free
shop at Pink Gellac
