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META Trends
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The Most Overlooked Anti-Trends Report
What we should be talking more about according to +130 cultural researchers
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Unpacking Macro Shifts
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The Most Overlooked Anti-Trends Report
What we should be talking more about according to +130 cultural researchers
Jun 8
•
Matt Klein
A Report on the State of Shame
A national survey on what we hide and what we wish to talk about
Apr 7
•
Matt Klein
Dashboard Culture vs. Camouflage Culture
How the Attention Economy killed Camp, collapsed distance, and left us unable to critique a UFC fight on the White House lawn.
Oct 5, 2025
•
Matt Klein
and
Remi Carlioz
You Didn't Notice Anonymous Internet Browsing Was Just Killed
What a new Supreme Court ruling means for privacy, free speech and the future of the internet
Jun 30, 2025
•
Matt Klein
Do Not Be Afraid of the Dark: A Guide to the Dark Mode Shift
What happens when the pendulum swings and the mask comes off?
Feb 17, 2025
•
Edmond Lau
and
Matt Klein
Approaching Brands, Foresight & Strategy
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Dinner Party Etiquette & Brands
Is your brand a good guest?
Feb 18
•
Matt Klein
So You Want to Study Culture?
Career advice I wish I learned much sooner
May 20, 2025
•
Matt Klein
Fast-Food's Billion Dollar Misspend
Why investing in service not celebs may be the move
Apr 28, 2025
•
Matt Klein
The Uncomfortable Truth: Data Lies, Making Anything "Real"
How numbers are shielding flawed research from criticism, distorting our reality
Mar 6, 2025
•
Matt Klein
Cultural Singularity & The Need for Friction: The Business Case for Thinking the Inverse
How "Hyper-Optimization" threatens creativity and how slowness will save us
Jan 28, 2025
•
Matt Klein
Navigating Reality & Consensus Collapse
View all
A Report on AI Content Detection & Reality
A national survey on our ability to identity what's real
May 12
•
Matt Klein
Accountability Is Not for Suckers
"Corpo Gaslighting" or how shameless predictions disorient us
Mar 31
•
Matt Klein
and
Sophia Epstein
Finding Embodiment in The Uncanny Canyon
When the physical world feels more like a synthetic simulation
Mar 2
•
Matt Klein
and
Gray
Reality Somms: How to Cultivate A Discipline of Knowing What’s Real
How to Serve Propriety as a Business
Jan 21
•
Matt Klein
and
Brian Lange
The Art of (Attention) War
How to win back our attention as the infinite is making us insane
Dec 29, 2025
•
Matt Klein
and
Nick Susi
Life in the Creator Economy Grinder
View all
Our Culture Doesn't Want Writers
Word Content & What Writing Refuses
Jun 1
•
Matt Klein
The New Rules of Selling In: A Guide to Creator Sponsorships
“Selling in” is when you accept corpo cash from a position of power, not desperation.
Nov 10, 2025
•
Matt Klein
5 Years of ZINE & Writing for Madison Square Garden
130 pieces, 1 stadium full of readers and counter-intuitive lessons on growth
Sep 11, 2025
•
Matt Klein
The Creator Economy Is a Race to the Bottom for Human Dignity
The hidden costs and house of cards in the age of influence
Aug 11, 2025
•
Matt Klein
and
Brooks Miller
Beware the Curators
Why Life Beyond Algorithmic Recommendations Requires Skepticism
Jun 22, 2024
•
Matt Klein
Guest Conversations
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Interview with Filmmaker Charlie Shackleton: On True Crime & The Creative Process
Charlie Shackleton (CS) is one my favorite creative minds.
Jul 29, 2025
•
Matt Klein
Interview with Seth Godin: On Strategy, Stories & How to Hack Back
Seth Godin is an author, speaker, entrepreneur and teacher.
Apr 1, 2025
•
Matt Klein
1:03:22
Interview with Douglas Rushkoff: Program or Be Programmed
🎧 Listen now | Rushkoff on how to reject what our platforms want and embrace our humanity
Nov 19, 2024
•
Matt Klein
58:09
Interview with Rory Sutherland: Emotional Efficiency & Reframes
🎧 Listen or Read | Rory on good old ideas, economic BS, imagination, and solving the wrong problems
Jul 16, 2024
•
Matt Klein
What Are Our Memes Saying?
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SOCIAL_Commentary_Vol.6
SOCIAL_Commentary is a reading of our memes — theorizing what they say about the zeitgeist — an expression of collective truths.
Dec 18, 2024
•
Matt Klein
SOCIAL_Commentary_Vol.5
A reading of our memes — theorizing what they say about the zeitgeist — an expression of collective truths.
Sep 16, 2024
•
Matt Klein
SOCIAL_Commentary_Vol.4
A reading of our memes — theorizing what they say about the zeitgeist — an expression of collective truths.
Aug 26, 2024
•
Matt Klein
SOCIAL_Commentary_Vol.3
A reading of our memes — theorizing what they say about the zeitgeist — an expression of collective truths.
Sep 19, 2023
•
Matt Klein
2
Trends Interview Series
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3_TRENDS_Vol.27: Elliot Aronow: Sarapocial Relationships, Senseless Data + Boy Talk
3_TRENDS is an interview series with the world's leading cultural researchers and thinkers, sharing their favorite overlooked trends.
Apr 29, 2024
•
Matt Klein
3_TRENDS_Vol.26: Julia Dixon: Peak Sludge, Neo-Luddites + Gen Alpha Trap
3_TRENDS is an interview series with the world's leading cultural researchers and thinkers, sharing their favorite overlooked trends.
Apr 8, 2024
•
Matt Klein
3_TRENDS_Vol.25: Sarah Unger: Aspirational Stability, Blurred (Platform) Lines + Psych Edu
3_TRENDS is an interview series with the world's leading cultural researchers and thinkers, sharing their favorite overlooked trends.
Nov 6, 2023
•
Matt Klein
3_TRENDS_Vol.24: Agus Panzoni: IRL Escapism, Meta Cringe + Screen Angst
3_TRENDS is an interview series with the world's leading cultural researchers and thinkers, sharing their favorite overlooked trends.
Jun 12, 2023
•
Matt Klein
4
3_TRENDS_Vol.23: Magdalene Taylor: Sexual Skepticism, Female Trad Health + Politicization of Transport
3_TRENDS is an interview series with the world's leading cultural researchers and thinkers, sharing their favorite overlooked trends.
May 2, 2023
•
Matt Klein
and
Magdalene J. Taylor
3_TRENDS_Vol.22: Sarah Rabia: Bimbos, Midlife Revolution + New Age Rage
3_TRENDS is an interview series with the world's leading cultural researchers and thinkers, sharing their favorite overlooked trends.
Mar 7, 2023
•
Matt Klein
1
3_TRENDS_Vol.21: Joanna Lepore: Dark Philanthropy, Frail Brands + Choice Abandonment
3_TRENDS is an interview series with the world's leading cultural researchers and thinkers, sharing their favorite overlooked trends.
Feb 13, 2023
•
Matt Klein
3_TRENDS_Vol.20: David Paleschuck: Vibe Dosing, Packaged Meaning + Celebrity Drugs
3_TRENDS is an interview series with the world's leading cultural researchers and thinkers, sharing their favorite overlooked trends.
Jan 18, 2023
•
Matt Klein
2
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