Future

Last week, Future was on the ground in Cologne for Gamescom, the world’s largest gaming event, connecting with clients, partners and the wider global games community. 🎮 We hosted our biggest-ever Future Games mixer, bringing together more than 150 publishers, clients and industry leaders from around the world for an evening of connection and conversation. Throughout the week, our commercial and editorial teams were also on the ground meeting with clients and partners, while Wednesday saw the return of the Future Games Show at Gamescom, showcasing some of the most exciting games on the horizon. A huge thank you to everyone who joined us and helped make it such a memorable week in Cologne!

The PC Gaming Show Tokyo Direct is back! On September 20, PC Gamer will bring together some of the biggest names in PC gaming for a 90-minute showcase featuring more than 35 games, exclusive trailers, developer deep dives, world premieres and news direct from Tokyo Game Show 2026. Hosted by Frankie Ward, the show will feature publishers including Atari, Devolver Digital and New Blood Interactive, with confirmed appearances from Stronghold 4, Virtue and a Sledgehammer, Tenebris Somnia and more. 📅 Sunday, September 20 ⏰ 9am PT | 12pm ET | 5pm BST 📺 Watch across PC Gamer’s YouTube, Twitch, X and Facebook channels, as well as Steam, Bilibili and KuaiShou. Stay tuned for more announcements ahead of the show! #PCGamingShow #PCGaming #TokyoGameShow #Gaming

Huge news: SheerLuxe has been shortlisted for Media Brand of the Year at the Campaign UK 2026 Media Week Awards. Being shortlisted recognises the work that’s gone into building a business powered by direct audience relationships, a pioneering publisher–talent model, diversified revenue streams and a constant appetite to test what’s next. At a time when media brands are navigating changing search behaviour, declining referral traffic and AI-driven disruption, SheerLuxe has continued to grow by staying close to our readers and finding new ways for people and brands to connect. We’re thrilled to be shortlisted alongside some incredible brands. A big congratulations to everyone involved and best of luck to all the other finalists. We’ll be keeping everything crossed for the 15th October… 🤞🏼✨

Ahead of the US Open in New York, Marie Claire hosted its latest Power Play dinner at Wild Cherry, bringing together voices across sports, fashion and culture to celebrate women in sports. 🎾 Hosted by Marie Claire U.S. Editor in Chief Nikki Ogunnaike and ESPN’s Malika Andrews, the intimate evening offered a moment to connect and celebrate ahead of the tournament. Thank you to our partners A Diamond Is Forever, Free People Movement and Cadillac for helping bring the evening to life. 📸 Jason Crowley/BFA.com #MarieClaire #USOpen #PowerPlay #WomensSports

Who What Wear’s August cover star is Kylie Jenner. In a wide-ranging conversation with Jonathan Van Meter, Kylie opens up about entering the final year of her 20s, pushing herself outside her comfort zone and embracing a personal “refresh” as she looks toward what’s next. She also talks about exploring acting, the evolution of her fashion label Khy, and why she may be ready to show more of the businesswoman behind the brands. Read Who What Wear’s August cover story: https://lnkd.in/gYufZC_z Image credit: Aidan Zamiri #WhoWhatWear #KylieJenner

We're excited to share that Future Optic has been shortlisted for Best Use of Tech by a Publisher at the AdExchanger Awards! We’re proud to see our AI visibility offering recognized alongside some of the industry’s leading publishers and technology innovators. Congratulations to all the finalists. We’ll see you in New York in September! 🏆 https://lnkd.in/ey8TPV4i #AdExchangerAwards #FutureOptic #AI

🎮 The Future Games Show returns to gamescom tomorrow, August 26, with more than 40 games, 13 world premieres, exclusive reveals and developer deep dives. Here’s when to tune in: 📅 Future Games Show at gamescom Wednesday, August 26 at 10am PDT / 1pm EDT / 6pm BST / 7pm CEST 🎥 FGS Live From gamescom Immediately following the main show, with more world premieres, trailers and news live from the gamescom show floor. 🏆 FGS Best Of gamescom Sunday, August 30 at 10am PDT / 1pm EDT / 6pm BST / 7pm CEST, featuring gameplay demos, booth tours, developer interviews and the biggest highlights from the week. Hosted by Resident Evil Requiem actors Nick Apostolides and Angela Sant'Albano, the main show will stream across YouTube, Twitch, Steam and more. See you there! #FutureGamesShow #gamescom2026 #Gaming

The ’80s are back, and Marie Claire is weighing in on why. Marie Claire U.S. Editor in Chief Nikki Ogunnaike joined Good Morning America to break down the decade’s return to fashion, as shows like The Shards bring ’80s style and culture back into the spotlight. Watch the segment on Good Morning America. https://lnkd.in/gzAyYbTz

As someone who grew up loving magazines, and the way that buying one instantly made me feel as though I was part of something, connected to a group of people with the same interests, obstacles, desires, tastes and worries as me, I’m struggling to accurately convey how incredulous and insanely lucky I feel to be stepping into the shoes of some of the industry’s most talented women and taking the helm as Digital Director at Marie Claire UK. This brand is truly special. It has always been aimed at an audience who are curious, caring, cultured and looking to embrace life, connect with others - and do it in style. I think we need a title like Marie Claire now more than ever, and I can’t wait to work with the incredible team there to deliver something relevant and exciting. Bring on September 1st - this is going to be good!

AI is reshaping how consumers discover brands and products, creating new opportunities for publishers and marketers alike. At Cannes Lions, Future Chief Revenue Officer Mike Peralta sat down with Beet.TV contributor David Kaplan to discuss how AI is changing the traditional marketing funnel, the growing importance of trusted content in AI-driven discovery and how Future is helping marketers navigate this shift. Watch the full conversation with Mike on Beet.TV.