| Engagement with chatbots versus augmented reality interactive technology in e-commerce E Moriuchi, VM Landers, D Colton, N Hair Journal of Strategic Marketing 29 (5), 375-389, 2021 | 273 | 2021 |
| Exploring consumers’ attitude towards relationship marketing MA Jones, KE Reynolds, MJ Arnold, CB Gabler, ST Gillison, VM Landers Journal of Services Marketing 29 (3), 188-199, 2015 | 114 | 2015 |
| Purchase decision regret: Negative consequences of the Steadily Increasing Discount strategy CB Gabler, VM Landers, KE Reynolds Journal of Business Research 76, 201-208, 2017 | 88 | 2017 |
| The effect of online versus offline retailer-brand image incongruity on the flow experience VM Landers, SE Beatty, S Wang, DL Mothersbaugh Journal of Marketing Theory and Practice 23 (4), 370-387, 2015 | 75 | 2015 |
| How perceptions of firm environmental and social values influence frontline employee outcomes CB Gabler, VM Landers, A Rapp Journal of Services Marketing 34 (7), 999-1011, 2020 | 26 | 2020 |
| The hiearchical resource nature of green logistics competency FG Adams, CB Gabler, VM Landers Journal of Business & Industrial Marketing 36 (8), 1474-1485, 2021 | 22 | 2021 |
| Sustainability and professional sales: a review and future research agenda CB Gabler, VM Landers, OS Itani Journal of Personal selling & sales ManageMent 43 (4), 336-353, 2023 | 21 | 2023 |
| Environmental orientation on the frontline: A boundary‐spanning perspective for supply chain management CB Gabler, VM Landers, R Agnihotri, TR Morgan Journal of Business Logistics 44 (3), 369-386, 2023 | 14 | 2023 |
| Benefits and challenges of developing an eco-social orientation: implications for marketing practice CB Gabler, VM Landers, RG Richey European Journal of Marketing 55 (4), 1155-1176, 2021 | 12 | 2021 |
| Saving behavior within and across developing nations: Implications for public policy makers CB Gabler, RP Hill, VM Landers Journal of Public Policy & Marketing 40 (3), 354-371, 2021 | 7 | 2021 |
| Green logistics competency: A resource hierarchy view of supply chain sustainability FG Adams, CB Gabler, V Myles Landers Academy of Marketing Science World Marketing Congress, 31-40, 2017 | 7 | 2017 |
| Customer-company identification transfer across service alliances JS Wolter, VM Landers, S Brach, JJ Cronin Journal of Service Management 29 (1), 98-119, 2018 | 5 | 2018 |
| Retail Intimidation VM Landers, MP Harrison, ST Gillison Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016 | 4 | 2016 |
| The social influence of employee groups: Understanding the impact of employee groups on customer intentions through intimidation VM Landers, CLE Jones, C Barney Journal of Business Research 170, 114301, 2024 | 3 | 2024 |
| Can you ask “too much” of your customers? VM Landers, CB Gabler, HE Hardman, WM Northington Journal of Services Marketing 37 (4), 531-546, 2023 | 3 | 2023 |
| Worst Case Resistance Testing: A Nonresponse Bias Solution for Today's Behavioral Research Realities SL France, FG Adams, VM Landers arXiv preprint arXiv:2301.08377, 2023 | 3 | 2023 |
| An Examination of the Effects of Scarcity and Discounting on Purchase Decision Regret CB Gabler, VM Landers, KE Reynolds Marketing Challenges in a Turbulent Business Environment: Proceedings of the …, 2015 | 2 | 2015 |
| Corporate Social Responsibility: The Role of Governance L Davis, S Al-Houti, VM Landers Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference …, 2014 | 2 | 2014 |
| Mapping marketing’s contribution to under-researched Sustainable Development Goals (SDGs): A well-being centric approach B Hu, OS Itani, JJ Kim, VM Landers, X Liu Journal of Marketing Theory and Practice, 1-24, 2025 | 1 | 2025 |
| Consider the Source: Comparing Customer Reactions to Hearing about a Company Transgression by Word-of-Mouth vs. through the Media VM Landers, MP Harrison, WM Northington Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015 | 1 | 2015 |
