| The role of relationship quality and loyalty programs in building customer loyalty P Kwiatek, Z Morgan, M Thanasi-Boçe Journal of Business & Industrial Marketing 35 (11), 1645-1657, 2020 | 126 | 2020 |
| Enhancing students' entrepreneurial capacity through marketing simulation games M Thanasi-Boçe Education and Training 62 (9), 999 -1013, 2020 | 83 | 2020 |
| Loyalty program activity: make B2B customers buy more P Kwiatek, M Thanasi-Boce Marketing Intelligence & Planning 37 (5), 542-554, 2019 | 42 | 2019 |
| Blockchain for Sustainable Development: A Systematic Review M Thanasi-Boçe, J Hoxha Sustainability 17 (11), 4848, 2025 | 34 | 2025 |
| From Ideas to Ventures: Building Entrepreneurship Knowledge with LLM, Prompt Engineering, and Conversational Agents M Thanasi-Boçe, J Hoxha Education and Information Technologies, https://doi.org/10.1007/s10639-024-12775, 2024 | 30 | 2024 |
| Social responsibility approach among universities’ community M Thanasi-Boçe, S Kurtishi-Kastrati Journal of Enterprising Communities: People and Places in the Global Economy …, 2021 | 29 | 2021 |
| The importance of distance and attraction in patronizing a shopping mall M Thanasi-Boçe, P Kwiatek, L and Labadze Journal of Place Management and Development 14 (2), 222-238, 2020 | 28 | 2020 |
| The role of the instructor, motivation, and interaction in building online learning satisfaction during the COVID-19 Pandemic. M Thanasi-Boçe Electronic Journal of e-Learning 19 (5), 401-415, 2021 | 23 | 2021 |
| Mapping the Future of Tech-Infused Luxury: A Roadmap and Research Directions N Al-Issa, M Thanasi-Boçe International Journal of Consumer Studies, https://doi.org/10.1111/ijcs.13103, 2024 | 21 | 2024 |
| Hedonic appraisal of apartments in Tirana M Thanasi International Journal of Housing Markets and Analysis 9 (2), 239-255, 2016 | 21 | 2016 |
| Blockchain Technology as a Catalyst for Sustainable Development: Exploring Economic, Social, and Environmental Synergies M Thanasi-Boçe, J Hoxha Academic Journal of Interdisciplinary Studies 13 (2), doi.org/10.36941/ajis …, 2024 | 19 | 2024 |
| Combating luxury counterfeiting through blockchain technology M Thanasi-Boçe, N AL-Issa, O Ali Blockchain technologies in the textile and fashion industry, 1-16, 2022 | 19 | 2022 |
| The role of social media usage and engagement on purchase intentions for fashion brands M Thanasi-Boçe, J Zeqiri, S Kurtishi-Kastrati International Journal of E-Services and Mobile Applications (IJESMA) 14 (1 …, 2022 | 19 | 2022 |
| Shopping Centers, Retail location, and Trade Area: The Case of Shopping Centers in Albania. R Bozdo, M Thanasi, V Hysi Journal of Marketing & Management 4 (1), 2013 | 16 | 2013 |
| Dimensions and outcomes of Electronic Service Quality in the GCC countries M Thanasi-Boçe, A Kulakli International Journal of Quality and Service Sciences 15 (3/4), 239-258, 2023 | 10 | 2023 |
| AI-driven framework for measuring the digital economy in GCC J Hoxha, MB Thanasi-Boçe Emerg. Sci. J 8, 1554-1582, 2024 | 7 | 2024 |
| Factors Influencing Consumer Acceptance of Mobile Payment during the COVID-19 Pandemic & Usage Continuance Intent: A Quantitative Study SFH Zaidi, O Ali, M Thanasi-Boçe Emerging Science Journal 7 (5), 1551-1573, 2023 | 7 | 2023 |
| Decoding the Luxury Brand Attachment: The Power of Social Media in Driving Consumer Action in Kuwait M Thanasi-Boçe, SFH Zaidi, S Kurtishi-Kastrati, M Momin Human Behavior and Emerging Technologies 2024 (https://doi.org/10.1155/2024 …, 2024 | 6 | 2024 |
| Sustainable Entrepreneurship in North Macedonia: Challenges and Perspectives M Thanasi-Boçe, S Kurtishi-Kastrati, V Ramadani, R Zuferi Entrepreneurship Development in the Balkans, 199-213, 2023 | 6 | 2023 |
| Boosting Luxury Sustainability Through Blockchain Technology ALI Nermain, M Thanasi-Boçe, O Ali Blockchain Technologies in the Textile and Fashion Industry, 17-46, 2022 | 6 | 2022 |
