| How organizational learning affects a firm's flexibility, competitive strategy, and performance ML Santos-Vijande, JÁ López-Sánchez, JA Trespalacios Journal of Business Research 65 (8), 1079-1089, 2012 | 753 | 2012 |
| How the flipped classroom affects knowledge, skills, and engagement in higher education: Effects on students' satisfaction LR Murillo-Zamorano, JÁL Sánchez, AL Godoy-Caballero Computers & Education, 2019 | 514 | 2019 |
| Gamification and active learning in higher education: is it possible to match digital society, academia and students' interests? LR Murillo-Zamorano, JÁ López Sánchez, AL Godoy-Caballero, ... International Journal of Educational Technology in Higher Education 18 (15 …, 2021 | 330 | 2021 |
| Frontline employees’ collaboration in industrial service innovation: routes of co-creation’s effects on new service performance ML Santos Vijande, JÁ López Sánchez, J Rudd Journal of the Academy of Marketing Science 44 (3), 350-375, 2016 | 192 | 2016 |
| An assessment of innovativeness in KIBS: Implications on KIBS'co-creation culture, innovation capability, and performance M Leticia Santos-Vijande, C González-Mieres, J Angel Lopez-Sanchez Journal of Business & Industrial Marketing 28 (2), 86-102, 2013 | 190 | 2013 |
| Key drivers of innovation capability in hotels: implications on performance P Pascual-Fernandez, ML Santos-Vijande, JÁ López-Sánchez, ... International Journal of Hospitality Management 94 (April), 2021 | 115 | 2021 |
| Organizational learning, innovation, and performance in KIBS ML Santos-Vijande, JÁ López-Sánchez, C González-Mieres Journal of Management & Organization 18 (6), 870-904, 2012 | 114 | 2012 |
| Co-creation with clients of hotel services: the moderating role of top management support ML Santos-Vijande, JÁ López Sánchez, P Pascual Fernández Current Issues in Tourism, 1-27, 2015 | 107 | 2015 |
| Service innovation management in a modern economy: Insights on the interplay between firms’ innovative culture and project-level success factors ML Santos-Vijande, JÁ López-Sánchez, P Pascual-Fernandez, JM Rudd Technological Forecasting and Social Change 165 (April), 2021 | 88 | 2021 |
| Gamification in higher education: The ECOn+ star battles LR Murillo-Zamorano, JÁ López-Sánchez, MJ López-Rey, ... Computers & Education 194, 104699, 2023 | 87 | 2023 |
| Role of innovation and architectural marketing capabilities in channelling entrepreneurship into performance ML Santos-Vijande, JA Lopez-Sanchez, E Loredo, J Rudd, ... Journal of Innovation & Knowledge 7 (2), 100174, 2022 | 86 | 2022 |
| Organisational learning and value creation in business markets J Ángel López Sánchez, M Leticia Santos Vijande, ... European journal of marketing 44 (11-12), 1612-1641, 2010 | 81 | 2010 |
| Internal marketing, innovation and performance in business services firms: the role of organizational unlearning CG Mieres, JÁL Sánchez, MLS Vijande International Journal of Management 29 (4), 403, 2012 | 72 | 2012 |
| The effects of manufacturer's organizational learning on distributor satisfaction and loyalty in industrial markets JÁL Sánchez, MLS Vijande, JAT Gutiérrez Industrial Marketing Management 40 (4), 624-635, 2011 | 65 | 2011 |
| The impact of relational variables on value creation in buyer–seller business relationships JÁ López Sánchez, ML Santos Vijande, JA Trespalacios Gutierrez Journal of Business-to-Business Marketing 17 (1), 62-94, 2010 | 54 | 2010 |
| Key capabilities for frugal innovation in developed economies: insights into the current transition towards sustainability JA López-Sánchez, ML Santos-Vijande Sustainability Science 17, 191-207, 2022 | 53 | 2022 |
| Innovación de servicio y co-creación con los clientes de la empresa: efectos sobre los resultados JÁL Sánchez, CG Mieres, MLS Vijande Revista Española de Investigación de Marketing ESIC 17 (2), 79-102, 2013 | 47 | 2013 |
| Harnessing innovation success in hotels: the interplay among key drivers of new service performance P Pascual-Fernández, ML Santos-Vijande, JÁ López-Sánchez International Journal of Contemporary Hospitality Management 32 (9), 2757-2776, 2020 | 42 | 2020 |
| The Effects of organizational learning on innovation and performance in Kibs: An empirical examination MLS Vijande, JÁL Sánchez The Customer is NOT Always Right? Marketing Orientationsin a Dynamic …, 2017 | 33 | 2017 |
| Aprendizaje organizativo en la gestión empresarial y escuelas de pensamiento: evidencias empíricas JÁ López Sánchez, ML Santos Vijande, JA Trespalacios Gutiérrez Cuadernos de administración 21 (37), 81-107, 2008 | 27 | 2008 |
María Leticia Santos-VijandeProfessor of Marketing - CUNEF Universidad (on leave from University of Oviedo)Verified email at cunef.edu
