| Internal crisis communication: An employee perspective on narrative, culture, and sensemaking JM Strandberg, O Vigsø Corporate Communications: An International Journal 21 (1), 89-102, 2016 | 150 | 2016 |
| Retorisk analys O Vigsø Studentlitteratur AB, 2010 | 82 | 2010 |
| Valretorik i text och bild: En studie i 2002 års svenska valaffischer O Vigsø Institutionen för nordiska språk, 2004 | 55 | 2004 |
| Argumentum ad solidaritatem: Rhetorical Leadership Strategies in Scandinavia During COVID-19 K Bjørkdahl, JE Kjeldsen, L Villadsen, O Vigsø Communicating COVID-19: Interdisciplinary Perspectives, 163-184, 2021 | 43 | 2021 |
| Extremist stickers: Epideictic rhetoric, political marketing, and tribal demarcation O Vigsø Journal of Visual Literacy 29 (1), 28-46, 2010 | 42 | 2010 |
| Strukturalismus N Brügger, O Vigsø utb GmbH, 2008 | 40 | 2008 |
| Krisekommunikation O Vigsø Samfundslitteratur, 2015 | 38 | 2015 |
| The dynamics of sensemaking and information seeking in a crisis situation O Vigsø, T Odén Nordicom Review 37 (1), 71, 2016 | 36 | 2016 |
| Metoder i kommunikationsvetenskap P Berglez, M Ekström, B Johansson, G Eriksson, Å Nilsson, L Larsson, ... Lund: Studentlitteratur, 2010 | 36 | 2010 |
| Sweden: Lone hero or stubborn outlier? B Johansson, O Vigsø Political Communication and COVID-19, 155-164, 2021 | 35 | 2021 |
| Naming is Framing: Swine Flu, New Flu, and A (H1N1). O Vigsø Observatorio (OBS*) 4 (3), 2010 | 35 | 2010 |
| Ironic crisis communication O Vigsø Nordicom Review 34 (2), 123-134, 2013 | 28 | 2013 |
| Krisretorik: retoriska aspekter på kriskommunikation B Mral, O Vigsø Retorikförlaget, 2013 | 26 | 2013 |
| Politik i det offentliga rummet: svenska valaffischer 1911-2010 N Håkansson, B Johansson, O Vigsø Carlssons, 2014 | 25 | 2014 |
| Praktisk argumentation: grundbok i retorisk argumentation C Jørgensen, M Onsberg, O Vigsø Retorikförlaget, 2008 | 23 | 2008 |
| Valretorik i text och bild O Vigsø En studie i, 2002 | 19 | 2002 |
| Politisk marketing: en kort introduktion O Vigsø Handelshøjskolen i Århus, Center for Virksomhedskommunikation, 2004 | 17 | 2004 |
| Political rhetoric in Scandinavia JE Kjeldsen, C Kock, O Vigsø Power, communication, and politics in the Nordic countries, 2021 | 16 | 2021 |
| From propaganda to image building: Four phases of Swedish election poster history N Håkansson, B Johansson, O Vigsø Election posters around the globe: Political campaigning in the public space …, 2017 | 16 | 2017 |
| Methodological approaches to the analysis of visual political communication through election posters S Geise, O Vigsø Election Posters Around the Globe: Political Campaigning in the Public Space …, 2017 | 14 | 2017 |