| Sensory aspects of package design A Krishna, L Cian, NZ Aydınoğlu Journal of retailing 93 (1), 43-54, 2017 | 474 | 2017 |
| Guiltless gluttony: The asymmetric effect of size labels on size perceptions and consumption NİZ Aydinoğlu, A Krishna Journal of Consumer Research 37 (6), 1095-1112, 2011 | 188 | 2011 |
| A review of consumer embarrassment as a public and private emotion A Krishna, KB Herd, NZ Aydınoğlu Journal of Consumer Psychology 29 (3), 492-516, 2019 | 116 | 2019 |
| Show me the product, show me the model: Effect of picture type on attitudes toward advertising NZ Aydınoğlu, L Cian Journal of Consumer Psychology 24 (4), 506-519, 2014 | 105 | 2014 |
| Imagining thin: Why vanity sizing works NZ Aydinoğlu, A Krishna Journal of consumer psychology 22 (4), 565-572, 2012 | 99 | 2012 |
| A sense of things to come: Future research directions in sensory marketing RS Elder, NZ Aydinoglu, V Barger, C Caldara, HE Chun, CJ Lee, GS Mohr, ... Sensory Marketing, 361-376, 2011 | 87 | 2011 |
| Wetting the bed at twenty-one: Embarrassment as a private emotion A Krishna, KB Herd, NZ Aydınoğlu Journal of Consumer Psychology 25 (3), 473-486, 2015 | 61 | 2015 |
| The delicate balance of social influences on consumption: A comprehensive model of consumer-centric fear of missing out M Argan, MT Argan, NZ Aydınoğlu, A Özer Personality and Individual Differences 194, 111638, 2022 | 54 | 2022 |
| Positioning multicountry brands: The impact of variation in cultural values and competitive set R Batra, YC Zhang, NZ Aydinoğlu, FM Feinberg Journal of Marketing Research 54 (6), 914-931, 2017 | 44 | 2017 |
| The power of consumption-imagery in communicating retail-store deals NZ Aydınoğlu, A Krishna Journal of Retailing 95 (4), 116-127, 2019 | 30 | 2019 |
| Sensory and neuromarketing: about and beyond customer sensation NZ Aydınoğlu, E Sayın Flavor, 397-408, 2016 | 17 | 2016 |
| Do size labels have a common meaning among consumers? NZ Aydinoglu, A Krishna, B Wansink Sensory Marketing, 343-357, 2011 | 15 | 2011 |
| Shifting standards in consumer evaluations of global and local brands after product-harm crises E Sayin, NZ Aydınoğlu, A Özsomer, Z Gürhan-Canlı Journal of International Marketing 32 (3), 83-100, 2024 | 12 | 2024 |
| ve Stamatogiannakis, A.(2010). A sense of things to come RS Elder, NZ Aydinoglu, V Barger, C Caldara, H Chun, CJ Lee Sensory marketing. Research on the sensuality of products 1, 361-376, 0 | 5 | |
| Corrigendum to “Imagining thin: Why vanity sizing works”[Journal of Consumer Psychology 22 (2012) 565–572] NZ Aydinoğlu, A Krishna Journal of Consumer Psychology 24 (3), 452, 2014 | 3 | 2014 |
| Effects of consumers' self-esteem and self-related mental imagery on the persuasiveness of marketing communications. NZ Aydinoglu | 3 | 2007 |
| Embarrassed by Calories: Joint Effect of Calorie Posting and Social Context M Ceylan, NZ Aydinoğlu, VG Morwitz Journal of the Association for Consumer Research 7 (4), 482-491, 2022 | 2 | 2022 |
| The Complex Role of Brand Meanings in Shaping Consumers' Responses to Brands CJ Torelli, JL Stoner Advances in Consumer Research 42, 194-199, 2014 | 2 | 2014 |
| Understandings the Situational Appeal of Local Brands In Emergıng Economies: The Case Of Turkey NZ Aydinoglu, R Batra IIMA Conference on Marketing Paradigms for Emerging Markets, India ACR …, 2009 | 2 | 2009 |
| When Prominent Logos Can Create Value S Caprioli, C Fuchs, N Ordabayeva, M Ceylan, N Aydinoglu, V Morwitz, ... Maggie Geuens Mario Pandelaere Michel Tuan Pham Iris Vermeir, 282, 2018 | | 2018 |
