| Is bigger better? Customer base expansion through word-of-mouth reputation R Rob, A Fishman Journal of political Economy 113 (5), 1146-1162, 2005 | 195 | 2005 |
| Product innovation by a durable-good monopoly A Fishman, R Rob The RAND journal of Economics, 237-252, 2000 | 187 | 2000 |
| The division of labor, inequality and growth A Fishman, A Simhon Journal of Economic Growth 7 (2), 117-136, 2002 | 181 | 2002 |
| Planned obsolescence as an engine of technological progress A Fishman, N Gandal, O Shy The Journal of Industrial Economics, 361-370, 1993 | 156 | 1993 |
| Business as usual: A consumer search theory of sticky prices and asymmetric price adjustment L Cabral, A Fishman International Journal of Industrial Organization 30 (4), 371-376, 2012 | 126 | 2012 |
| Price cycles and booms: dynamic search equilibrium C Fershtman, A Fishman The American Economic Review, 1221-1233, 1992 | 89 | 1992 |
| Consumer inertia, firm growth and industry dynamics A Fishman, R Rob Journal of Economic theory 109 (1), 24-38, 2003 | 88 | 2003 |
| The size of firms and R&D investment A Fishman, R Rob International Economic Review 40 (4), 915-931, 1999 | 65 | 1999 |
| The ‘perverse’effects of wage and price controls in search markets C Fershtman, A Fishman European Economic Review 38 (5), 1099-1112, 1994 | 56 | 1994 |
| The economics of collective brands A Fishman, A Simhon, I Finkelshtain, N Yacouel Bar-Ilan University Department of Economics Research Paper, 2010 | 54 | 2010 |
| Search technology, staggered price-setting, and price dispersion A Fishman The American Economic Review 82 (1), 287-298, 1992 | 48 | 1992 |
| Search with learning and price adjustment dynamics A Fishman The Quarterly Journal of Economics 111 (1), 253-268, 1996 | 47 | 1996 |
| Collective brands A Fishman, I Finkelstein, A Simhon, N Yacouel International Journal of Industrial Organization 59, 316-339, 2018 | 44 | 2018 |
| The durability of information, market efficiency and the size of firms A Fishman, R Rob International Economic Review, 19-36, 1995 | 42 | 1995 |
| Search costs and investment in quality A Fishman, N Levy The Journal of Industrial Economics 63 (4), 625-641, 2015 | 41 | 2015 |
| Product innovations and quality-adjusted prices A Fishman, R Rob Economics letters 77 (3), 393-398, 2002 | 28 | 2002 |
| Entry deterrence in a finitely-lived industry A Fishman The RAND Journal of Economics, 63-71, 1990 | 22 | 1990 |
| Is bigger better? Investing in reputation A Fishman, R Rob Investing in Reputation (March 15, 2002), 2002 | 18 | 2002 |
| Experimentation and competition A Fishman, R Rob Journal of Economic Theory 78 (2), 299-320, 1998 | 17 | 1998 |
| Financial intermediaries as facilitators of information exchange between lenders and reputation formation by borrowers A Fishman International Review of Economics & Finance 18 (2), 301-305, 2009 | 16 | 2009 |
