| Green marketing as an environmental practice: The impact on green satisfaction and green loyalty in a business‐to‐business context CJ Gelderman, J Schijns, W Lambrechts, S Vijgen Business strategy and the environment 30 (4), 2061-2076, 2021 | 361 | 2021 |
| Segment selection by relationship strength JMC Schijns, GJ Schröder Journal of Direct Marketing 10 (3), 69-79, 1996 | 80 | 1996 |
| The impact of perceived service quality on customer loyalty in sports clubs. JMC Schijns, MCJ Caniëls, JL Conté | 61 | 2016 |
| Internal branding in higher education: dialectical tensions underlying the discursive legitimation of a new brand of student diversity J Mampaey, V Schtemberg, J Schijns, J Huisman, A Wæraas Higher Education research & development 39 (2), 230-243, 2020 | 47 | 2020 |
| Measuring service quality at an online university: using PLS-SEM with archival data JMC Schijns Tertiary Education and Management 27 (2), 161-185, 2021 | 43 | 2021 |
| Loyalty and satisfaction in physical and remote service encounters J Schijns DMEF Educator’s Conference, 2003 | 41 | 2003 |
| Direct marketing JC Hoekstra, A Steenkamp, J Steenkamp, JMC Schijns Noordhoff Uitgevers, 1998 | 41 | 1998 |
| Disability and pro environmental behavior–An investigation of the determinants of purchasing environmentally friendly cars by disabled consumers J Semeijn, CJ Gelderman, JMC Schijns, R Van Tiel Transportation Research Part D: Transport and Environment 67, 197-207, 2019 | 39 | 2019 |
| The impact of loyalty programmes in a B-to-B context: Results of an experimental design P Daams, K Gelderman, J Schijns Journal of Targeting, Measurement and Analysis for Marketing 16 (4), 274-284, 2008 | 34 | 2008 |
| The impact of buying power on corporate sustainability-The mediating role of suppliers’ traceability data CJ Gelderman, L van Hal, W Lambrechts, J Schijns Cleaner environmental systems 3, 100040, 2021 | 20 | 2021 |
| Customer magazines: an effective weapon in the direct marketing armory JMC Schijns Journal of International Business and Economics 8 (3), 70-78, 2008 | 18 | 2008 |
| Supplier contribution to buyer innovativeness: The influence of customer attractiveness and strategic fit NDA Steenstra, CJ Gelderman, JMC Schijns, J Semeijn International Journal of Innovation Management 24 (02), 2050016, 2020 | 15 | 2020 |
| Custom magazines: where digital page-turn editions fail JMC Schijns, EG Smit Journal of International Business and Economics 10, 2010 | 13 | 2010 |
| The power of eWOM through social networking sites J Schijns, N van Bruggen Journal of marketing development and competitiveness 12 (3), 95-101, 2018 | 12 | 2018 |
| Investigating cooperative purchasing performance-a survey of purchasing professionals in Dutch hospitals CJ Gelderman, J De Jonge, J Schijns, J Semeijn The Central European Review of Economics and Management (CEREM) 2 (1), 133-153, 2018 | 9 | 2018 |
| Gaining customer insights by analyzing and understanding cross-platform and multichannel customer behavior JMC Schijns International Journal of Business Research 12 (5), 131-140, 2012 | 6 | 2012 |
| Multi-channel Management: Getting it Right! J Schijns, K Groenewoud WorNing Papers On Management, Open University Of The Netherlands, Green Series, 2006 | 6 | 2006 |
| Loyaliteit en klanttevredenheid: een twee-eenheid? JMC Schijns Bedrijfskunde: tijdschrift voor modern management 74 (1), 57-65, 2002 | 6 | 2002 |
| There is no need for more than one definition of direct marketing JC Hoekstra, JMC Schijns | 6 | 1996 |
| De overall-toets: een tweede experiment met een nieuwe toetsvorm MSR Segers, D Tempelaar, P Keizer, J Schijns, E Vaessen, A Van Mourik Maastricht: university of Limburg, 1992 | 6 | 1992 |