| Russian public diplomacy in the 21st century: Structure, means and message G Simons Public Relations Review 40 (3), 440-449, 2014 | 188 | 2014 |
| Censorship in contemporary Russian journalism in the age of the war against terrorism: A historical perspective G Simons, D Strovsky European Journal of Communication 21 (2), 189-211, 2006 | 124 | 2006 |
| Mass media and modern warfare: reporting on the Russian war on terrorism G Simons Routledge, 2016 | 101 | 2016 |
| Attempting to re-brand the branded: Russia’s international image in the 21st century G Simons Russian Journal of Communication 4 (3-4), 322-350, 2011 | 90 | 2011 |
| Perception of Russia's soft power and influence in the Baltic States G Simons Public Relations Review 41 (1), 1-13, 2015 | 84 | 2015 |
| Contentious elections, political exclusion, and challenges of national integration in Nigeria PO Mbah, C Nwangwu, SC Ugwu Cogent Social Sciences 5 (1), 1565615, 2019 | 78 | 2019 |
| Russia's public diplomacy AA Velikaya palgrave macmillan, 2020 | 73 | 2020 |
| The changing face of warfare in the 21st century G Simons, I Chifu Routledge, 2017 | 59 | 2017 |
| Swedish government and country image during the international media coverage of the coronavirus pandemic strategy: From bold to pariah G Simons Journalism and Media 1 (1), 41-58, 2020 | 55 | 2020 |
| Eurasia 2.0: Russian geopolitics in the age of new media M Bassin, B Beumers, PA Bodin, S Kurbatov, M Laruelle, F Linde, ... Bloomsbury Publishing PLC, 2016 | 53 | 2016 |
| Religion, politics and nation-building in post-communist countries G Simons, D Westerlund Routledge, 2016 | 53 | 2016 |
| The politics of security sector reform: challenges and opportunities for the European Union's global role M Ekengren Routledge, 2016 | 52 | 2016 |
| News and Syria: Creating key media moments in the conflict G Simons Cogent social sciences 2 (1), 1170583, 2016 | 45 | 2016 |
| The use of rhetoric and the mass media in Russia´ s war on terror G Simons Institutionen för euroasiatiska studier, 2006 | 44 | 2006 |
| Islamic extremism and the war for hearts and minds G Simons Global Affairs 2 (1), 91-99, 2016 | 43 | 2016 |
| The role of Russian NGOs in new public diplomacy G Simons Journal of Political Marketing 17 (2), 137-160, 2018 | 41 | 2018 |
| Brand ISIS: Interactions of the tangible and intangible environments G Simons Journal of Political Marketing 17 (4), 322-353, 2018 | 40 | 2018 |
| Nation branding and Russian foreign policy S Gregory Социум и власть, 55-66, 2013 | 38 | 2013 |
| Sweden and the NATO debate: views from Sweden and Russia G Simons, A Manoylo, P Trunov Global Affairs 5 (4-5), 335-345, 2019 | 37 | 2019 |
| Media and public diplomacy G Simons Routledge Handbook of Russian Foreign Policy, 199-216, 2018 | 36 | 2018 |