| Engaging the Avatar: The effects of authenticity signals during chat-based service recoveries CLE Jones, T Hancock, B Kazandjian, CM Voorhees Journal of Business Research 144, 703-716, 2022 | 116 | 2022 |
| Digital brand equity: The concept, antecedents, measurement, and future development SL France, NS Davcik, BJ Kazandjian Journal of Business Research 192, 115273, 2025 | 37 | 2025 |
| Web Trends: A valuable tool for business research SL France, Y Shi, B Kazandjian Journal of Business Research 132, 666-679, 2021 | 31 | 2021 |
| Ideally human-ish: How anthropomorphized do you have to be in shopper-facing retail technology? C Barney, T Hancock, CLE Jones, B Kazandjian, JE Collier Journal of Retailing, 2022 | 18 | 2022 |
| Bridging information systems and marketing: Charting collaborative pathways SL France, MS Vaghefi, B Kazandjian, M Warkentin Decision Support Systems, 114328, 2024 | 7 | 2024 |
| Who Owns the Data? A Systematic Review at the Boundary of Information Systems and Marketing SL France, MS Vaghefi, B Kazandjian arXiv preprint arXiv:2107.14019, 2021 | 1 | 2021 |
| Tell Me About It: Narrativity Perceptions in Product Packaging Influence Consumer Word of Mouth: An Abstract H Hardman, C Barney, B Kazandjian, J Wen, T Hancock Academy of Marketing Science Annual Conference, 337-338, 2020 | 1 | 2020 |
| Personalization Perceptions in Retail Technology Adoption: The Mediating Role of Dependency and Intrusiveness: An Abstract T Hancock, B Kazandjian, C Barney, K Nambisan Academy of Marketing Science Annual Conference, 609-610, 2019 | | 2019 |