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ayse begum ersoy
ayse begum ersoy
Assistant Professor of Marketing,Shannon School of Business, Cape Breton University, Nova Scotia
Verified email at cbu.ca
Title
Cited by
Cited by
Year
Customer relationship management research in tourism and hospitality: a state-of-the-art
R Rahimi, MA Köseoglu, AB Ersoy, F Okumus
Tourism review 72 (2), 209-220, 2017
1392017
Artificial Intelligence (AI) applications in on-line shopping in India
AB Ersoy
African Journal of Marketing Management 14 (1), 1-10, 2022
112022
Brand ethics and social media engagement
AB Ersoy, H Zaim, Y Keceli, S Kurtishi-Kastrati
International Journal of Foresight and Innovation Policy 13 (1-2), 14-32, 2018
72018
Developing brand relationships through social media communication: a cross-cultural comparison
M Thanasi-Boçe, O Ali, AB Ersoy
International Journal of Electronic Marketing and Retailing 14 (4), 351-370, 2023
32023
Service Robots usage in marketing hospitality in China
A Ersoy, Z Cui
Journal of Business Administration Research 10 (2), 13, 2021
22021
Real exchange rate misalignment in West African monetary zone (WAMZ) countries
T Cham
African Journal of Marketing Management 2 (4), 80-90, 2010
22010
Artificial Intelligence (AI) applications in retail marketing in China
AB Ersoy
ASSOCIATION OF COLLEGIATE MARKETING EDUCATORS, 71, 2022
12022
Social Media Shopping as a Driver for Brand Trust and Brand Commitment
AB Ersoy
Journal of Business Administration Research, 31, 2021
12021
Impact of Online Advertising on Social Media Engagement among College Students in Kuwait
AB Ersoy, P Kwiatek
Proceeding of the Annual Meeting of the Association of Collegiate Marketing …, 2017
12017
Relationship Marketing for Cigarette and Alcoholic Beverage Companies on the Internet
AB Ersoy
Book, 256, 2018
2018
"The mediating role of employee based-brand equity in an environmental orientation and organisational performance relationship: A comparative study"
P Wisker, Z, Ersoy, A. B.and Kwiatek
ANZAM 2018/32nd ANZAM Conference., 2018
2018
Social Media and Business Ethics
AB Ersoy, H Zaim, Y Kecili, S Kastrati
International Journal of Foresight and Innovation Policy., 2018
2018
Message Relevance in Permission Marketing as an Enabler for CRM Strategies
B Ersoy, YC Erdem
Pazarlama,İşletme Yönetimi ve Eğitiminde Seçilmiş Yazılar Beta Yayıncılık …, 2011
2011
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Articles 1–13