| Corporate reputation: seeking a definition M Gotsi, AM Wilson Corporate communications: An international journal 6 (1), 24-30, 2001 | 2336 | 2001 |
| Corporate reputation management:“living the brand” M Gotsi, A Wilson Management decision 39 (2), 99-104, 2001 | 520 | 2001 |
| Managing creatives: Paradoxical approaches to identity regulation M Gotsi, C Andriopoulos, MW Lewis, AE Ingram Human relations 63 (6), 781-805, 2010 | 328 | 2010 |
| Corporate branding: an interdisciplinary literature review M Fetscherin, JC Usunier European Journal of Marketing 46 (5), 733-753, 2012 | 319 | 2012 |
| A multilevel investigation of relationships among brand‐centered HRM, brand psychological ownership, brand citizenship behaviors, and customer satisfaction A Chang, HH Chiang, TS Han European Journal of marketing 46 (5), 626-662, 2012 | 312 | 2012 |
| Creativity and entrepreneurial intention in young people: Empirical insights from business school students LA Zampetakis, M Gotsi, C Andriopoulos, V Moustakis The International Journal of Entrepreneurship and Innovation 12 (3), 189-199, 2011 | 286 | 2011 |
| Understanding the pitfalls in the corporate rebranding process M Gotsi, C Andriopoulos Corporate Communications: An International Journal 12 (4), 341-355, 2007 | 215 | 2007 |
| Shaping the research agenda for corporate branding: avenues for future research TC Melewar, M Gotsi, C Andriopoulos European Journal of Marketing 46 (5), 600-608, 2012 | 168 | 2012 |
| Conceptualising the influence of corporate image on country image C Lopez, M Gotsi, C Andriopoulos European Journal of Marketing 45 (11/12), 1601-1641, 2011 | 149 | 2011 |
| Probing the future: Mobilising foresight in multiple-product innovation firms C Andriopoulos, M Gotsi Futures 38 (1), 50-66, 2006 | 124 | 2006 |
| Structural ambidexterity and competency traps: Insights from Xerox PARC L Heracleous, A Papachroni, C Andriopoulos, M Gotsi Technological Forecasting and Social Change 117, 327-338, 2017 | 115 | 2017 |
| A paradox approach to organizational tensions during the pandemic crisis S Carmine, C Andriopoulos, M Gotsi, CEJ Härtel, A Krzeminska, N Mafico, ... Journal of management inquiry 30 (2), 138-153, 2021 | 103 | 2021 |
| Building country image through corporate image: exploring the factors that influence the image transfer M Gotsi, C Lopez, C Andriopoulos Journal of Strategic Marketing 19 (3), 255-272, 2011 | 98 | 2011 |
| Corporate re‐branding: is cultural alignment the weakest link? M Gotsi, C Andriopoulos, A Wilson Management Decision 46 (1), 46-57, 2008 | 93 | 2008 |
| Employee as symbol: Stereotypical age effects on corporate brand associations G Davies, R Chun European Journal of Marketing 46 (5), 663-683, 2012 | 82 | 2012 |
| Methods of paradox C Andriopoulos, M Gotsi Oxford University Press, 2017 | 77 | 2017 |
| Superstitious beliefs in consumer evaluation of brand logos: Implications for corporate branding strategy Y Jian Wang, MD Hernandez, MS Minor, J Wei European journal of marketing 46 (5), 712-732, 2012 | 75 | 2012 |
| Turning the sword: How NPD teams cope with front‐end tensions C Andriopoulos, M Gotsi, MW Lewis, AE Ingram Journal of Product Innovation Management 35 (3), 427-445, 2018 | 74 | 2018 |
| Drivers of information sharing and export performance in the Jordanian agri-food export supply chain: A qualitative study L Jraisat, M Gotsi, M Bourlakis International Marketing Review 30 (4), 323-356, 2013 | 73 | 2013 |
| Corporate identity anchors: a managerial cognition perspective H He European Journal of Marketing 46 (5), 609-625, 2012 | 72 | 2012 |
