| Anti-commercial consumer rebellion: Conceptualisation and measurement C Graham Austin, CR Plouffe, C Peters Journal of Targeting, Measurement and Analysis for Marketing 14 (1), 62-78, 2005 | 70 | 2005 |
| Barriers and opportunities: Specialty cultivated mushroom production in the United States A Moxley, R Ebel, CL Cripps, CG Austin, M Stein, M Winder Sustainability 14 (19), 12591, 2022 | 32 | 2022 |
| A theater intervention to promote communication and disclosure of suicidal ideation SN Keller, CG Austin, V McNeill Journal of Applied Communication Research 45 (3), 294-312, 2017 | 32 | 2017 |
| Food experience design to prevent unintended consequences and improve well-being M Addis, W Batat, SS Atakan, CG Austin, D Manika, PC Peter, L Peterson Journal of Service Research 25 (1), 143-159, 2022 | 26 | 2022 |
| First choice? Last resort? Social risks and gift card selection CG Austin, L Huang Journal of Marketing Theory and Practice 20 (3), 293-306, 2012 | 21 | 2012 |
| The Road to Unintended Consequences is Paved with Motivational Apps CG Austin, A Kwapisz Journal of Consumer Affairs 51 (2), 463-477, 2017 | 14 | 2017 |
| Metaperception, reciprocity, generosity, and anxiety: Consumer ambivalence and gift card use CG Austin, L Huang Journal of Marketing Development and Competitiveness 5 (6), 11-26, 2011 | 12 | 2011 |
| Lifestyle Brands: The Elephant in the Room CG Austin, G Matos Advances in Consumer Research 41, 2013 | 9 | 2013 |
| Peer-to-peer media opportunities CG Austin, GM Zinkhan, JH Song The SAGE Handbook of Advertising, 349-365, 2007 | 8 | 2007 |
| Beer excise taxes and the craft beverage and modernization tax reform act GW Brester, M McCullough, J Atwood, C Austin Journal of Agricultural and Resource Economics 48 (2), 342-360, 2023 | 7 | 2023 |
| The public health approach to suicide prevention in Ireland S Rochford, P Dodd, C Austin Irish journal of psychological medicine 40 (1), 97-102, 2023 | 6 | 2023 |
| Can We Talk About Pay Discrimination/Equal Pay/Strategic Compensation Practices? An Exploratory Study on Framing Gender Pay Inequity ANW Raile, CG Austin, VK Bratton Business and Politics 25 (1), 17-33, 2023 | 6 | 2023 |
| Personal Connections in the Digital Age, second edition: Book Review CG Austin Consumption Markets & Culture 20 (3), 293-296, 2016 | 5* | 2016 |
| The History of Design Thinking and its Contributions to Food Experiences and Well-Being CG Austin Design Thinking for Food Well-Being, 19-33, 2021 | 4 | 2021 |
| Lifestyle Brands and Peer-to-peer Communications: Concepts, Contents, and Contexts CG Austin University of Georgia, 2008 | 3 | 2008 |
| Gift or gift card? Symbolic interactionism in gift exchange CG Austin, L Huang The Sustainable Global Marketplace: Proceedings of the 2011 Academy of …, 2014 | 2 | 2014 |
| 50 Shades of Grey: Ancestral Consumption and Conceptual Compromise CG Austin, JW Angle Advances in Consumer Research 42, 240-244, 2014 | 2 | 2014 |
| A Taste of a Method’s Own Medicine: A Content Analysis of Content Analyses CG Austin, AG Close, S Contractor, JH Song, JQ Zhang Enhancing Knowledge Development in Marketing, 192, 2004 | 2 | 2004 |
| Pressing issues: fictional women journalists in American film CG Austin University of Notre Dame, 1996 | 2 | 1996 |
| Beer Country CG Austin | 1 | 2010 |