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Citations per year
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Cited by
All
Since 2021
Citations
34
34
h-index
1
1
i10-index
1
1
0
18
9
2023
2024
2025
6
17
11
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Bharat Vaishnav
Assistant Professor at
Cape Breton University
Verified email at cbu.ca
Marketing Strategy
Multichannel Marketing and Retailing
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A thematic exploration of the evolution of research in multichannel marketing
B Vaishnav, S Ray
Journal of Business Research 157, 113564
, 2023
34
2023
REAPING THE BITTER HARVEST OF CHANNEL INTEGRATION
B Vaishnav, S Ray
AMA SUMMER ACADEMIC CONFERENCE, 837
, 2022
2022
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