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WO2002017591A3 - Data item replacement in a media stream of a streaming media - Google Patents

Data item replacement in a media stream of a streaming media Download PDF

Info

Publication number
WO2002017591A3
WO2002017591A3 PCT/US2001/024918 US0124918W WO0217591A3 WO 2002017591 A3 WO2002017591 A3 WO 2002017591A3 US 0124918 W US0124918 W US 0124918W WO 0217591 A3 WO0217591 A3 WO 0217591A3
Authority
WO
WIPO (PCT)
Prior art keywords
data items
replacement
media stream
zero
data item
Prior art date
Application number
PCT/US2001/024918
Other languages
French (fr)
Other versions
WO2002017591A2 (en
Inventor
Mark Duvall
James P Lambert
Original Assignee
Hiwire Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Hiwire Inc filed Critical Hiwire Inc
Priority to AU2001283206A priority Critical patent/AU2001283206A1/en
Publication of WO2002017591A2 publication Critical patent/WO2002017591A2/en
Publication of WO2002017591A3 publication Critical patent/WO2002017591A3/en

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
    • H04L65/60—Network streaming of media packets
    • H04L65/61—Network streaming of media packets for supporting one-way streaming services, e.g. Internet radio
    • H04L65/613—Network streaming of media packets for supporting one-way streaming services, e.g. Internet radio for the control of the source by the destination
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
    • H04L65/60—Network streaming of media packets
    • H04L65/70—Media network packetisation

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Information Transfer Between Computers (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

A Data Item Replacement System locates a queue point in a media stream received at a communications device. The queue point indicates a beginning of one or more specific data items in the media stream. Next, the Data Item Replacement System replaces the specific data items in the media stream with replacement data items. In particular, the media stream may be an audio stream and specific and replacement data items may be spots or advertisements. The replacement data items are targeted to users of the communications device. In particular, registration information (e.g., demographic information) and user usage information is collected from a user. Then, data items are selected by matching demographic information associated with the replacement data items with demographic information associated with a user. Additionally, the data items may be selected based on zero or more psychometric profiles, zero or more campaign metrics, and zero or more business rules. From these selected data items, replacement data items are chosen using history information about the replacement data items and using content identification list information.
PCT/US2001/024918 2000-08-08 2001-08-07 Data item replacement in a media stream of a streaming media WO2002017591A2 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU2001283206A AU2001283206A1 (en) 2000-08-08 2001-08-07 Data item replacement in a media stream of a streaming media

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US63452800A 2000-08-08 2000-08-08
US09/634,528 2000-08-08

Publications (2)

Publication Number Publication Date
WO2002017591A2 WO2002017591A2 (en) 2002-02-28
WO2002017591A3 true WO2002017591A3 (en) 2002-05-02

Family

ID=24544162

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2001/024918 WO2002017591A2 (en) 2000-08-08 2001-08-07 Data item replacement in a media stream of a streaming media

Country Status (2)

Country Link
AU (1) AU2001283206A1 (en)
WO (1) WO2002017591A2 (en)

Cited By (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8959016B2 (en) 2002-09-27 2015-02-17 The Nielsen Company (Us), Llc Activating functions in processing devices using start codes embedded in audio
US9100132B2 (en) 2002-07-26 2015-08-04 The Nielsen Company (Us), Llc Systems and methods for gathering audience measurement data
US9197421B2 (en) 2012-05-15 2015-11-24 The Nielsen Company (Us), Llc Methods and apparatus to measure exposure to streaming media
US9210208B2 (en) 2011-06-21 2015-12-08 The Nielsen Company (Us), Llc Monitoring streaming media content
US9282366B2 (en) 2012-08-13 2016-03-08 The Nielsen Company (Us), Llc Methods and apparatus to communicate audience measurement information
US9313544B2 (en) 2013-02-14 2016-04-12 The Nielsen Company (Us), Llc Methods and apparatus to measure exposure to streaming media
US9336784B2 (en) 2013-07-31 2016-05-10 The Nielsen Company (Us), Llc Apparatus, system and method for merging code layers for audio encoding and decoding and error correction thereof
US9380356B2 (en) 2011-04-12 2016-06-28 The Nielsen Company (Us), Llc Methods and apparatus to generate a tag for media content

Families Citing this family (14)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
FR2839599B1 (en) * 2002-05-10 2004-08-06 France Telecom INSERTING PERSONALIZED PORTIONS INTO A RADIO OR TELEVISION TRANSMISSION SIGNAL IN USER EQUIPMENT
US9711153B2 (en) 2002-09-27 2017-07-18 The Nielsen Company (Us), Llc Activating functions in processing devices using encoded audio and detecting audio signatures
AU2003234420A1 (en) 2002-12-27 2004-07-29 Nielsen Media Research, Inc. Methods and apparatus for transcoding metadata
CN100493038C (en) * 2006-05-26 2009-05-27 华为技术有限公司 Method and system for media stream replacement during terminal call
EP2009868B1 (en) 2007-06-29 2016-09-07 Alcatel Lucent Method and system for improving the appearance of a person on the RTP stream coming from a media terminal
US8359205B2 (en) 2008-10-24 2013-01-22 The Nielsen Company (Us), Llc Methods and apparatus to perform audio watermarking and watermark detection and extraction
US9667365B2 (en) 2008-10-24 2017-05-30 The Nielsen Company (Us), Llc Methods and apparatus to perform audio watermarking and watermark detection and extraction
CA3094520A1 (en) 2009-05-01 2010-11-04 The Nielsen Company (Us), Llc Methods, apparatus and articles of manufacture to provide secondary content in association with primary broadcast media content
CN102238139A (en) * 2010-04-27 2011-11-09 华为技术有限公司 Method, device and system for inserting advertisement
US9711152B2 (en) 2013-07-31 2017-07-18 The Nielsen Company (Us), Llc Systems apparatus and methods for encoding/decoding persistent universal media codes to encoded audio
US9699499B2 (en) 2014-04-30 2017-07-04 The Nielsen Company (Us), Llc Methods and apparatus to measure exposure to streaming media
US9548915B2 (en) 2014-07-31 2017-01-17 The Nielsen Company (Us), Llc Methods and apparatus to determine an end time of streaming media
US9948539B2 (en) 2014-08-29 2018-04-17 The Nielsen Company (Us), Llc Methods and apparatus to predict end of streaming media using a prediction model
US9762965B2 (en) 2015-05-29 2017-09-12 The Nielsen Company (Us), Llc Methods and apparatus to measure exposure to streaming media

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP0822535A2 (en) * 1996-08-01 1998-02-04 AT&T Corp. Interactive multimedia advertising and electronic commerce on a hypertext network
US5778187A (en) * 1996-05-09 1998-07-07 Netcast Communications Corp. Multicasting method and apparatus

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5778187A (en) * 1996-05-09 1998-07-07 Netcast Communications Corp. Multicasting method and apparatus
EP0822535A2 (en) * 1996-08-01 1998-02-04 AT&T Corp. Interactive multimedia advertising and electronic commerce on a hypertext network

Cited By (11)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9100132B2 (en) 2002-07-26 2015-08-04 The Nielsen Company (Us), Llc Systems and methods for gathering audience measurement data
US8959016B2 (en) 2002-09-27 2015-02-17 The Nielsen Company (Us), Llc Activating functions in processing devices using start codes embedded in audio
US9380356B2 (en) 2011-04-12 2016-06-28 The Nielsen Company (Us), Llc Methods and apparatus to generate a tag for media content
US9210208B2 (en) 2011-06-21 2015-12-08 The Nielsen Company (Us), Llc Monitoring streaming media content
US9515904B2 (en) 2011-06-21 2016-12-06 The Nielsen Company (Us), Llc Monitoring streaming media content
US9197421B2 (en) 2012-05-15 2015-11-24 The Nielsen Company (Us), Llc Methods and apparatus to measure exposure to streaming media
US9209978B2 (en) 2012-05-15 2015-12-08 The Nielsen Company (Us), Llc Methods and apparatus to measure exposure to streaming media
US9282366B2 (en) 2012-08-13 2016-03-08 The Nielsen Company (Us), Llc Methods and apparatus to communicate audience measurement information
US9313544B2 (en) 2013-02-14 2016-04-12 The Nielsen Company (Us), Llc Methods and apparatus to measure exposure to streaming media
US9357261B2 (en) 2013-02-14 2016-05-31 The Nielsen Company (Us), Llc Methods and apparatus to measure exposure to streaming media
US9336784B2 (en) 2013-07-31 2016-05-10 The Nielsen Company (Us), Llc Apparatus, system and method for merging code layers for audio encoding and decoding and error correction thereof

Also Published As

Publication number Publication date
WO2002017591A2 (en) 2002-02-28
AU2001283206A1 (en) 2002-03-04

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