Magnus Jern

Many small companies we speak to don’t think about an EU Authorised Representative until it's a bit late. So we decided to publish a 4-part AR guide series to make it simple: • Do you need an EU AR? • What an AR actually does (and doesn’t do) • EU vs UK after Brexit (incl. Northern Ireland) • How to choose a compliant AR provider Links: https://lnkd.in/dBkVmbSt https://lnkd.in/dmQG83-c https://lnkd.in/d49nYJ3M https://lnkd.in/dUPaEHc9 If you’re selling physical products into the EU this year, bookmark this and share it with whoever handles product compliance internally. #EUAuthorisedRepresentative #ProductCompliance #EUMarket #Manufacturing #Ecommerce

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I'd better clear some time... I've got a whole lot of nominating to do. For the inspiring enviromental, climate and social impact journeys that I've recently supported with underestimated founders at the helm that are located within Europe. You should too, right Vera Elizabeth B. + Yonca Braeckman (that's an A+ tag-team from the 4P CAPITAL + Impact Shakers stables). === We are inviting nominations for the first edition of 50 Diverse Led Impact Startups to watch in Europe. The list will highlight early stage startups headquartered in Europe, led by founders from backgrounds historically underrepresented in European venture capital, and working towards meaningful impact at scale. Nominations are open to anyone across the ecosystem, including founders, investors, accelerators, operators, and community builders. You may nominate your own company or suggest a startup you believe deserves greater visibility. ===

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#Casestudy The 3 Mistakes that almost cost a European Food Delivery App Their Momentum Let’s talk about the mistakes. Not the ones you read in startup guides. The ones that quietly kill momentum. The ones that cost deals, confuse investors, and stall growth. We recently worked with a D2C food delivery app based in Europe. Brilliant product. Strong traction. But their pitch deck? It was holding them back. Here’s what we saw and what we fixed. 👉 Mistake #1: Explaining too much, too soon. Their deck opened with features, logistics, and backend tech. But no one invests in operations. They invest in vision. We flipped the narrative: Started with the problem Showed the emotional pain of food delivery fatigue Positioned their app as the relief Suddenly, the story made sense. 👉 Mistake #2: Data without direction. They had charts. Growth curves. Retention metrics. But no context. We reframed the data: Highlighted what it meant Connected it to market trends Made it part of the story, not just decoration Now, every number had a purpose. 👉 Mistake #3: No emotional arc. The deck felt transactional. But food is emotional. Convenience is emotional. Time saved is emotional. We redesigned the flow: Built tension around the problem Delivered relief through their solution Ended with a vision that made investors feel the opportunity Result? They secured €5M in funding. 🔥 But more importantly, they started getting inbound interest from strategic partners across Europe. Here’s the truth: 👉 Your deck isn’t just a presentation. 👉 It’s your story, your strategy, your shot. Most clients make these mistakes. Our best clients fix them and win. #startup #fooddeliveryapp #investorpitch #fundraising #pitchdeck #slidesiq #successstory

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🎾 𝐓𝐡𝐞 𝐇𝐢𝐝𝐝𝐞𝐧 𝐌𝐢𝐬𝐭𝐚𝐤𝐞 𝐏𝐚𝐝𝐞𝐥 𝐂𝐥𝐮𝐛𝐬 𝐊𝐞𝐞𝐩 𝐌𝐚𝐤𝐢𝐧𝐠 Across 𝐏𝐚𝐤𝐢𝐬𝐭𝐚𝐧 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐌𝐢𝐝𝐝𝐥𝐞 𝐄𝐚𝐬𝐭, padel clubs grow fast… but often without a digital identity. Many owners think: “𝑾𝒆 𝒓𝒖𝒏 𝒄𝒐𝒖𝒓𝒕𝒔, 𝒏𝒐𝒕 𝒂 𝒃𝒓𝒂𝒏𝒅.” But this belief quietly limits growth. 🌐 𝐖𝐡𝐲 𝐚 𝐩𝐫𝐨𝐩𝐞𝐫 𝐨𝐧𝐥𝐢𝐧𝐞 𝐡𝐨𝐦𝐞 𝐦𝐚𝐭𝐭𝐞𝐫𝐬 1️⃣ 𝐘𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐲 𝐡𝐚𝐬 𝐧𝐨 𝐩𝐥𝐚𝐜𝐞 𝐭𝐨 𝐥𝐢𝐯𝐞 #Instagram shows moments — not identity. Without a website, people compare you only on price and timing. 2️⃣ 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐬𝐭𝐚𝐲 𝐬𝐜𝐚𝐭𝐭𝐞𝐫𝐞𝐝 Leagues, coaches, tournaments — they need one central space. WhatsApp groups alone can’t build long-term loyalty. 3️⃣ 𝐏𝐫𝐞𝐦𝐢𝐮𝐦 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 𝐜𝐚𝐧’𝐭 𝐭𝐫𝐮𝐬𝐭 𝐲𝐨𝐮 Expats, corporates, and travellers always Google first. If they don’t find you, they simply move on. 𝐏𝐚𝐝𝐞𝐥 𝐢𝐬𝐧’𝐭 𝐣𝐮𝐬𝐭 𝐜𝐨𝐮𝐫𝐭𝐬 𝐚𝐧𝐲𝐦𝐨𝐫𝐞 — 𝐢𝐭’𝐬 𝐜𝐮𝐥𝐭𝐮𝐫𝐞. 𝑨𝒏𝒅 𝒄𝒖𝒍𝒕𝒖𝒓𝒆 𝒏𝒆𝒆𝒅𝒔 𝒂 𝒉𝒐𝒎𝒆. 𝑨 𝒄𝒍𝒖𝒃 𝒕𝒉𝒂𝒕 𝒃𝒖𝒊𝒍𝒅𝒔 𝒊𝒕𝒔 𝒃𝒓𝒂𝒏𝒅 𝒘𝒊𝒏𝒔 𝒎𝒐𝒓𝒆 𝒎𝒆𝒎𝒃𝒆𝒓𝒔, 𝒎𝒐𝒓𝒆 𝒃𝒐𝒐𝒌𝒊𝒏𝒈𝒔, 𝒂𝒏𝒅 𝒎𝒐𝒓𝒆 𝒍𝒐𝒏𝒈-𝒕𝒆𝒓𝒎 𝒈𝒓𝒐𝒘𝒕𝒉. #PadelClub #PadelPakistan #PadelDubai #PadelSaudi #MiddleEastSports #SportsManagement #PadelBusiness #SportsBranding #ClubOwners #PadelCommunity #PadelLifestyle #SportsLeadership #SportsTech #DigitalIdentity #BrandGrowth #PadelLife #PakistanSports #UAEPadel #SaudiPadel #PadelWorld #PadelGrowth #PadelCulture #SportsEntrepreneurs #PadelPlayers #PadelCourt

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Silicon Valley is cool. But have you seen what’s happening in Europe? Startups in the EU are leveling up, very fast... VC funding is flowing. Infrastructure is stronger. Local ecosystems are maturing. As Kai Brandt pointed out, these are the big trends: • More startup hubs across cities beyond London, Berlin, Paris • EU funds and local governments pushing deep tech and AI • Talent is less “exported” and more “homegrown” • Global founders choosing to stay in Europe (or return) • European products solving globally relevant problems The narrative is changing: Europe is not a founder exporting country. It’s becoming a powerhouse. And many startups are leading the way: Lovable, Synthesia, Mistral AI, TravelPerk, Personio, Job&Talent, Intercom, Attio, Klarna, N26, Bolt, Factorial, Revolut, Adyen, Booking... If you’re building in Europe, reshare this for visibility Tag a European founder who’s on a moonshot and it's missing from the map! Comment map and I'll share with you Kai Brandt's map!

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Excited to be back at IBC in Amsterdam! 🇳🇱 I left this out in yesterday's video, make sure you head over to Hall 14: Future Tech )not Innovation hall that I called it) to see the IBC Accelerator Media Innovation Programme in action. See all the projects here https://lnkd.in/ef-DHR4R Two projects in particular to call out (but all the project are amazing) * Smart Stories (Incubator 2026): Context as Infrastructure While protocols like MOS connected broadcast tools operationally, they never connected them editorially. This project introduces an open standard called the Story Object Model (SOM)—a shared, intelligent data layer that gives autonomous AI agents consistent editorial context across rundowns, MAMs, graphics, and multi-platform publishing, all while keeping human editorial oversight front and center. Smart Stories Project Details: https://lnkd.in/eu5mSkU7 * Delta Protocol: Live Media Reinvented Shifting streaming from "moving raw pixels" to "moving scene intelligence". By transmitting only meaningful delta changes alongside base continuity layers, Delta Protocol explores an AI-native transmission architecture that dramatically cuts compute and distribution overhead, unlocks scalable personalization, and rethinks stream protections Delta Protocol Project Details: https://lnkd.in/e2-YCU9q Both are hosting live multi-partner demonstrations and stage sessions right inside the Future Tech Stage in Hall 14: * Delta Protocol: Saturday, 12 Sept | 11:30 – 12:30 featuring the unstoppable Chris Hampartsoumian * Smart Stories: Saturday, 12 Sept | 16:00 – 17:00 If you’re at IBC, let’s catch up in Hall 14 or on the Google Cloud stand in Hall 5. #IBC2026 #FutureTech #BroadcastInnovation #AgenticAI #LiveStreaming #MediaTech #AI

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Did we just witness an inflection point for Dutch tech? Yesterday's State of Dutch Tech 2026 summit brought together over 500 founders, investors, policymakers, and ecosystem builders. The energy was palpable. Several moments stood out and offered crucial insights. Rob Jetten made it abundantly clear: the coalition is serious about *moving*, not just talking. The political tailwind for Dutch tech is strengthening with a focus on a unified Europe, smarter regulation, and talent investment. For the first time in a while, policy and innovation feel truly aligned. Then, Dr. Jeanette Epps, a real astronaut, reminded us of humanity's bold steps into space. She spoke of innovations that could transform life on Earth, a powerful message shared with incredible grace, honoring her recently departed twin sister. It was a profound honor to meet her. The State of Dutch Tech report, presented by Bob Rietveld, delivered a stark, honest message: we're stuck. While deeptech is driving scaleup growth, other sectors lag. We have immense AI talent, yet our startup-to-scaleup conversion rate is a fraction of the US. Strong foundations are useless if we don't build upon them. At Techleap, our mission this year is clear: to dismantle these roadblocks. We're building an unparalleled community of Dutch founders and leaders and connecting them globally. If you're a founder or leader in Dutch tech, join us. This is *the* moment to act. But the true highlight? My colleague Davinia Levie. She looked at the room of 500+ influential individuals – the policymakers, the innovators, the investors, the builders – and issued a challenge: "Let's get to work." She transformed the summit into an active working session. The audience identified 15 critical topics. Everyone rolled up their sleeves. The Miro team brilliantly captured every insight. By day's end, 3 topics were selected for immediate action, backed by TNO, Techleap, and Invest-NL. All 15 will be open for broader ecosystem participation. This is the shift. Moving from acknowledging problems to actively solving them. Bob's call to action resonates: "It's time to get unstuck." Let's make it happen. What are your thoughts on bridging the gap between policy and innovation in tech? #StateofDutchTech2026 #Techleap #TNO #InvestNL

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