Journal

3192 sparkline

Thursday, October 30th, 2025

Aleth Gueguen is speaking at Web Day Out

Almost two months ago, I put out the call for speaker suggestions for Web Day Out. I got some good responses—thank you to everyone who took the time to get in touch.

The response that really piqued my interest was from Aleth Gueguen. She proposed a talk on progressive web apps, backed up with plenty of experience. The more I thought about it, the more I realised how perfect it would be for Web Day Out.

So I’m very pleased to announce that Aleth will be speaking at Web Day Out about progressive web apps from the trenches:

Find out about the most important capabilities in progressive web apps and how to put them to work.

I’m really excited about this line-up! This is going to be a day out that you won’t want to miss. Get your ticket for a mere £225+VAT if you haven’t already!

See you in Brighton on 12 March, 2026!

Tuesday, October 28th, 2025

Cryosleep

On the last day of UX London this year, I was sitting and chatting with Rachel Coldicutt who was going to be giving the closing keynote. Inevitably the topic of converstation worked its way ’round to “AI”. I remember Rachel having a good laugh when I summarised my overall feeling:

I kind of wish I could go into suspended animation and be woken up when all this is over and things have settled down one way or another.

I still feel that way. Like Gina, I’d welcome a measured approach to this technology. As Anil puts it:

Technologies like LLMs have utility, but the absurd way they’ve been over-hyped, the fact they’re being forced on everyone, and the insistence on ignoring the many valid critiques about them make it very difficult to focus on legitimate uses where they might add value.

I very much look forward to using language models (probably small and local) to automate genuinely tedious tasks. That’s a very different vision to what the slopagandists are pushing. Or, like Paul Ford says:

Make it boring. That’s what’s interesting.

Fortunately, my cryosleep-awakening probably isn’t be too far off. You can smell it in the air, that whiff of a bubble about to burst. And while it will almost certainly be messy, it’s long overdue.

Paul Ford again:

I’ve felt so alienated from tech over the past couple of years. Part of it is the craven authoritarianism. It dampens the mood. But another part is the monolithic narrative—the fact that we live in a world where there seem to be only a few companies, only a few stories going at any time, and everything reduces to politics. God, please let it end.

Sunday, October 26th, 2025

Responses

I had a very pleasant experience last week while I was reading through the RSS feeds I’m subscribed to. I came across two blog posts that were responding to blog posts of my own.

Robin Sloan wrote a post clarifying his position after I linked to him in my post about the slipperiness of the term “AI”.

Then Jim Nielsen wrote a deliciously satirical piece in response to my pithy little parable about research.

I love it when this happens!

Elizabeth Spiers recently wrote a piece called What Made Blogging Different?:

And if they wanted to respond to you, they had to do it on their own blog, and link back. The effect of this was that there were few equivalents of the worst aspects of social media that broke through.

It’s so true. I feel like a response from someone’s own website is exponentially more valuable than a response on Bluesky, Mastodon, Instagram, or any other social media platform.

Don’t get me wrong: I absolutely love the way that Brid.gy will send those social-media responses right back here to my own site in the form of webmentions. It also pings me whenever someone likes or shares a post of mine. But I’ve noticed that I’m not that interested in those anymore.

Maybe those low-investment actions were carried over from the old days of Twitter just because that’s the way things were always done, without us really asking whether they serve much purpose.

Right now I accept these likes and shares as webmentions. I display a tally of each kind of response under my posts. But I’m not sure why I’m doing it. I don’t particularly care about these numbers. I’m pretty sure no one else cares either.

If I cared, then they’d be vanity metrics. As it is they’re more like zombie metrics. I should probably just put them out of their misery.

Tuesday, October 21st, 2025

Jake Archibald is speaking at Web Day Out

I’m very happy to announce that the one and only Jake Jaffa-The-Cake Archibald will be speaking at Web Day Out!

Given the agenda for this event, I think you’ll agree that Jake is a perfect fit. He’s been at the forefront of championing user-centred web standards, writing specs and shipping features in browsers.

Along the way he’s also created two valuable performance tools that I use all the time: SVGOMG and Squoosh, which has a permanent place in my dock—if you need to compress images, I highly recommend adding this progressive web app to your desktop.

He’s the man behind service workers and view transitions—two of the most important features for making websites first-class citizens on any device.

So what will he talk about at Web Day Out? Image formats? Offline functionality? Smooth animations? Something else entirely?

All will be revealed soon. In the meantime, grab yourself a ticket to Web Day Out—it’s just £225+VAT—and I’ll see you in Brighton on Thursday, 12 March 2026!

Tuesday, October 14th, 2025

Reasoning

Tim recently gave a talk at Smashing Conference in New York called One Step Ahead. Based on the slides, it looks like it was an excellent talk.

Towards the end, there’s a slide that could be the tagline for Web Day Out:

Betting on the browser is our best chance at long-term success.

Most of the talk focuses on two technologies that you can add to any website with just a couple of lines of code: view transitions and speculation rules.

I’m using both of them on The Session and I can testify to their superpowers—super-snappy navigations with smooth animations.

Honestly, that takes care of 95% of the reasons for building a single-page app (the other 5% would be around managing state, which most sites—e-commerce, publishing, whatever—don’t need to bother with). Instead build a good ol’-fashioned website with pages of HTML linked together, then apply view transitions and speculation rules.

I mean, why wouldn’t you do that?

That’s not a rhetorical question. I’m genuinely interested in the reasons why people would reject a simple declarative solution in favour of the complexity of doing everything with a big JavaScript framework.

One reason might be browser support. After all, both view transitions and speculation rules are designed to be used as progressive enhancements, regardless of how many browsers happen to support them right now. If you want to attempt to have complete control, I understand why you might reach for the single-page app model, even if it means bloating the initial payload.

But think about that mindset for a second. Rather than reward the browsers that support modern features, you would instead be punishing them. You’d be treating every browser the same. Instead of taking advantage of the amazing features that some browsers have, you’d rather act as though they’re no different to legacy browsers.

I kind of understand the thinking behind that. You assume a level playing field by treating every browser as though they’re Internet Explorer. But what a waste! You ship tons of uneccesary code to perfectly capable browsers.

That could be the tagline for React.

Monday, October 13th, 2025

Live

I don’t get out to gigs as much as I’d like. But for some reason, the past week has been packed with live music.

On Tuesday I saw Ye Vagabonds. I’m particularly partial to their nice mandolin playing. It was a nice concert that felt like being in a Greenwich Village folk club in the ’60s. It’s great to see how popular Ye Vagabonds are with indie kids, even if I’m slightly perplexed by the extent of the popularity—see also Lankum.

On Thursday it was time for Robert Forster and his band. I’m a huge fan of The Go-Betweens, as well as Forster’s solo work. He gave us a thoroughly enjoyable show, interspersing some select Go-Betweens tracks, including quite a few off 16 Lovers Lane.

On Saturday Jessica and I made the journey over to Lewes to see The Wilderness Yet at the folk club. We know Rowan and Rosie from when they used to live ‘round here and it was lovely to see and hear them again.

Then last night we went out to see DakhaBrakha. The Ukrainian population of Brighton came out to give them a very warm welcome. The band themselves were, unsurprisingly, brilliant. Like I said last time they came to town:

Imagine if Tom Waits and Cocteau Twins came from Eastern Europe and joined forces. Well, DakhaBrakha are even better than that.

A good week of music from Ireland, Australia, England, and Ukraine.

Saturday, October 11th, 2025

Research

Suppose somebody is using a blade. Perhaps they’re in the bathroom, shaving. Or maybe they’re in the kitchen, preparing food.

Suppose they cut themselves with that blade. This might have happened because the blade was too sharp. Or perhaps the blade was too dull.

Either way, it’s going to be tricky to figure out the reason just by looking at the wound.

But if you talk to the person, not only will you find out the reason, you’ll also understand their pain.

Thursday, October 9th, 2025

Simplify

I was messing about with some images on a website recently and while I was happy enough with the arrangement on large screens, I thought it would be better to have the images in a kind of carousel on smaller screens—a swipable gallery.

My old brain immediately thought this would be fairly complicated to do, but actually it’s ludicrously straightforward. Just stick this bit of CSS on the containing element inside a media query (or better yet, a container query):

display: flex;
overflow-x: auto;

That’s it.

Oh, and you can swap out overflow-x for overflow-inline if, like me, you’re a fan of logical properties. But support for that only just landed in Safari so I’d probably wait a little while before removing the old syntax.

Here’s an example using pictures of some of the lovely people who will be speaking at Web Day Out:

Jemima Abu Rachel Andrew Lola Odelola Richard Rutter Harry Roberts

While you’re at it, add this:

overscroll-behavior-inline: contain;

Thats prevents the user accidentally triggering a backwards/forwards navigation when they’re swiping.

You could add some more little niceties like this, but you don’t have to:

scroll-snap-type: inline mandatory;
scroll-behavior: smooth;

And maybe this on the individual items:

scroll-snap-align: center;

You could progressively enhance even more with the new pseudo-elements like ::scroll-button() and ::scroll-marker for Chromium browsers.

Apart from that last bit, none of this is particularly new or groundbreaking. But it was a pleasant reminder for me that interactions that used to be complicated to implement are now very straightforward indeed.

Here’s another example that Ana Tudor brought up yesterday:

You have a section with a p on the left & an img on the right. How do you make the img height always be determined by the p with the tiniest bit of CSS? 😼

No changing the HTML structure in any way, no pseudos, no background declarations, no JS. Just a tiny bit of #CSS.

Old me would’ve said it can’t be done. But with a little bit of investigating, I found a nice straightforward solution:

section >  img {
  contain: size;
  place-self: stretch;
  object-fit: cover;
}

That’ll work whether the section has its display set to flex or grid.

There’s something very, very satisfying in finding a simple solution to something you thought would be complicated.

Honestly, I feel like web developers are constantly being gaslit into thinking that complex over-engineered solutions are the only option. When the discourse is being dominated by people invested in frameworks and libraries, all our default thinking will involve frameworks and libraries. That’s not good for users, and I don’t think it’s good for us either.

Of course, the trick is knowing that the simpler solution exists. The information probably isn’t going to fall in your lap—especially when the discourse is dominated by overly-complex JavaScript.

So get yourself a ticket for Web Day Out. It’s on Thursday, March 12th, 2026 right here in Brighton.

I guarantee you’ll hear about some magnificent techniques that will allow you to rip out plenty of complex code in favour of letting the browser do the work.

Wednesday, October 8th, 2025

Coattails

When I talk about large language models, I make sure to call them large language models, not “AI”. I know it’s a lost battle, but the terminology matters to me.

The term “AI” can encompass everything from a series of if/else statements right up to Skynet and HAL 9000. I’ve written about this naming collision before.

It’s not just that the term “AI” isn’t useful, it’s so broad as to be actively duplicitous. While talking about one thing—like, say, large language models—you can point to a completely different thing—like, say, machine learning or computer vision—and claim that they’re basically the same because they’re both labelled “AI”.

If a news outlet runs a story about machine learning in the context of disease prevention or archeology, the headline will inevitably contain the phrase “AI”. That story will then gleefully be used by slopagandists looking to inflate the usefulness of large language models.

Conflating these different technologies is the fallacy at the heart of Robin Sloan’s faulty logic:

If these machines churn through all media, and then, in their deployment, discover several superconductors and cure all cancers, I’d say, okay … we’re good.

John Scalzi recently wrote:

“AI” is mostly a marketing phrase for a bunch of different processes and tools which in a different era would have been called “machine learning” or “neural networks” or something else now horribly unsexy.

But I’ve noticed something recently. More than once I’ve seen genuinely-useful services refer to their technology as “traditional machine learning”.

First off, I find that endearing. Like machine learning is akin to organic farming or hand-crafted furniture.

Secondly, perhaps it points to a severing of the ways between machine learning and large language models.

Up until now it may have been mutually benificial for them to share the same marketing term, but with the bubble about to burst, anything to do with large language models might become toxic by association, including the term “AI”. Hence the desire to shake the large-language model grifters from the coattails of machine learning and computer vision.

Tuesday, October 7th, 2025

Decontrolled

I was supposed to be in Cork over the weekend.

Not only was it high time I paid my mother a visit, but the Cork Folk Festival was happening too. So I booked some relatively cheap plane tickets for myself and Jessica back in August and noted down the days in my calendar.

We didn’t end up getting our flight. This time it wasn’t because I messed up the flight times. We made it to Gatwick airport in plenty of time. That’s when we saw that our flight was delayed.

See, Storm Amy was moving in. We were hoping to get into Cork before the storm hit, but now with the flight delayed, that wasn’t likely. In fact, it was more likely that the flight would just get more and more delayed and possibly even get diverted.

To start with, we settled in at the airport, prepared to spend an hour or two more than we had planned. But, sure enough, the delays kept piling up. It was time to make decision; wait it out in the hopes that we’d eventually make a very bumpy landing in Cork, or cut our losses and run.

I quickly looked up flights for the next couple of weekends and spotted some cheap ones a fortnight away. I booked them and then called my mother to tell her we wouldn’t be showing up that night, but we’d see her in a couple of weeks.

Alright then, time to go home.

Wait a minute …how exactly are we supposed to leave the airport other than on an airplane?

It turns out there’s a process called “decontrolling”. You need to find someone from the airline (or in our case, a third-party contractor operating on the airline’s behalf) who has the security privileges to walk you back out. But you still need to go through passport control …even though you never left the building.

Luckily we didn’t have any checked luggage or it would’ve gotten complicated. As it was, it was just weird. It was all very City And The City.

That flight we abandoned did finally take off …six hours late. By that time we were back home on the sofa eating pizza and listening to the wind gusting outside. I think we made the right choice.

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