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Best Financial Services CRM Systems 2025

CRMs provide a system of record for a company's contacts and communications with them. CRMs specific to the needs of financial advisors and their agencies provide the contact and task management features, as well as workflow automation, associated to general CRMs. But features unique to CRMs for financial agencies might include prospecting workflows, compliance-minded communication tools, customer onboarding workflows with finance specific assessments, financial document imaging and storage ...

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Learn More about Financial Services CRM Software

What are Financial Services CRM Systems?

Financial services CRMs provide a system of record for communication with other companies. CRMs specific to the needs of financial advisors and their agencies provide the contact and task management features, as well as workflow automation, associated with general CRMs. These systems are typically used by hedge funds, investment banks, traditional banks, and insurance agencies to strengthen customer relationships and assist in building new ones.

Features unique to CRMs for financial agencies might include prospecting workflows, compliance-minded communication tools, or customer onboarding workflows with finance-specific assessments. These systems also provide financial document imaging and storage management, as well as integration with investment portfolio management tools.

The size of the financial industry and its growing market create more competition within institutions. This can make it more difficult to stand out. Integration, storage, and client outreach capabilities make these systems necessary for building and maintaining customer relationships.

Financial Services CRM System Features

Some common features found within financial services CRM systems include:

  • Contact/customer database
  • Financial account management
  • Sales pipeline management
  • Customer price quoting
  • Calendar/scheduling
  • Analytics & reports
  • Expense tracking
  • Collaboration tools
  • Document management
  • Activity dashboard

Financial Services CRM System Comparison

When choosing the proper system for your organization, consider the following:

  1. Industry type: Though most of the products will be geared towards financial institutions, make sure they are suitable for your industry. Insurance agencies, for example, may not want to purchase a product that is designed to meet the needs of banks.
  2. Customization: Some businesses may require more customization for reports and workflows. Be sure the vendor offers customization within certain features.
  3. Ease of Use: How easy is the product to use? Is there a steep learning curve? For tasks such as searching for clients, make sure the product isn’t too difficult to use.

Pricing Information

The pricing for financial services CRM systems depends on the number of features and users. Subscriptions with limited features usually cost around $10 to $40 per user per month. For more pro/premier packaging, look to spend between $50 and $100 per user per month. Some products offer a free version with limited users and features, as well as a free trial.

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Financial Services CRM FAQs

What do financial services CRM systems do?

Financial services CRM systems are used by financial institutions to control, manage, and maintain customer information within one database. This creates easy access to the client’s files for all users within the organization. These systems also automate certain tasks, monitor performance, and provide in-depth analysis in assistance with reports. Financial services CRM systems are mainly geared towards assisting financial advisors. They can also be used by other institutions, such as insurance agencies.

What are the benefits of using financial services CRM systems?

Organizations that implement CRM systems should expect to grow their client bases while maintaining positive relationships with existing clients. Having easy access to client data saves financial workers time and allows them to stay more organized. Automating client data allows financial advisors to concentrate on their line of work and provide the most effective advice.

What are the best financial services CRM systems products?

How much do financial services CRM systems cost?

Pricing for financial services CRM systems usually depends on the number of features. Starting prices range from $10 to $40 per user per month. For more features, look to pay between $50 and $100 per user per month.