Last-minute gift idea: Send me your most intense partner event spreadsheets. The ones with 47 columns, 12 tabs, data pulled from 6 different sources, rainbow technicolor. What we're looking to see: How many columns just for coordination? How many data sources did you pull from? Did you have separate sheets per partner? What did you need to enrich manually? We're treating this like a holiday hackathon at heyBTW. Your real-world examples become features we build. Our goal: no more spreadsheets. Share your spreadsheet to ben@heybtw.com. Anonymize if you need to. Virtual coffee on me, consider it a stocking stuffer. Let's make 2026 the year partner marketing gets real infrastructure.
Ben Roodman’s Post
Explore content categories
- Career
- Productivity
- Finance
- Soft Skills & Emotional Intelligence
- Project Management
- Education
- Technology
- Leadership
- Ecommerce
- User Experience
- Recruitment & HR
- Customer Experience
- Real Estate
- Marketing
- Sales
- Retail & Merchandising
- Science
- Supply Chain Management
- Future Of Work
- Consulting
- Writing
- Economics
- Artificial Intelligence
- Employee Experience
- Workplace Trends
- Fundraising
- Networking
- Corporate Social Responsibility
- Negotiation
- Communication
- Engineering
- Hospitality & Tourism
- Business Strategy
- Change Management
- Organizational Culture
- Design
- Innovation
- Event Planning
- Training & Development
The Grinch had a change of heart. We won't. Hand over the spreadsheets.