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    <title>HubSpot Company News</title>
    <link>https://www.hubspot.com/company-news</link>
    <description>HubSpot Newsroom: Read the latest thoughts, news, and insights from HubSpot, the agentic customer platform.</description>
    <language>en-us</language>
    <pubDate>Thu, 24 Sep 2026 15:36:39 GMT</pubDate>
    <dc:date>2026-09-24T15:36:39Z</dc:date>
    <dc:language>en-us</dc:language>
    <item>
      <title>HubSpot named a Leader in the 2026 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms</title>
      <link>https://www.hubspot.com/company-news/gartner-magic-quadrant-2026</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/gartner-magic-quadrant-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/2026%20Gartner%20MQ%20MAP-1.png" alt="HubSpot named a Leader in the 2026 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p style="text-align: center;"&gt;&lt;strong&gt;&lt;em&gt;&lt;span&gt;Marketing Hub recognized as a Leader for the sixth consecutive year&lt;/span&gt;&lt;/em&gt;&lt;/strong&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/gartner-magic-quadrant-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/2026%20Gartner%20MQ%20MAP-1.png" alt="HubSpot named a Leader in the 2026 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p style="text-align: center;"&gt;&lt;strong&gt;&lt;em&gt;&lt;span&gt;Marketing Hub recognized as a Leader for the sixth consecutive year&lt;/span&gt;&lt;/em&gt;&lt;/strong&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fgartner-magic-quadrant-2026&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Product news</category>
      <pubDate>Thu, 24 Sep 2026 15:36:38 GMT</pubDate>
      <author>media@hubspot.com (HubSpot Communications)</author>
      <guid>https://www.hubspot.com/company-news/gartner-magic-quadrant-2026</guid>
      <dc:date>2026-09-24T15:36:38Z</dc:date>
    </item>
    <item>
      <title>The Outcomes Era is here</title>
      <link>https://www.hubspot.com/company-news/the-outcomes-era-is-here</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/the-outcomes-era-is-here" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/the-outcomes-era-is-here-1-20260916-2137029.webp" alt="the outcomes era is here" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Over the last three-and-a-half years, we’ve witnessed one of the largest technology investment cycles in history. &lt;a href="https://www.wsj.com/tech/ai/why-big-techs-ai-spending-is-3-trillion-higher-than-it-seems-e1067bb2"&gt;Trillions of dollars&lt;/a&gt; have been poured into semiconductors, hyperscalers, and foundation models.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/the-outcomes-era-is-here" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/the-outcomes-era-is-here-1-20260916-2137029.webp" alt="the outcomes era is here" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Over the last three-and-a-half years, we’ve witnessed one of the largest technology investment cycles in history. &lt;a href="https://www.wsj.com/tech/ai/why-big-techs-ai-spending-is-3-trillion-higher-than-it-seems-e1067bb2"&gt;Trillions of dollars&lt;/a&gt; have been poured into semiconductors, hyperscalers, and foundation models.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fthe-outcomes-era-is-here&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>HubSpot POV</category>
      <category>Growth Context</category>
      <pubDate>Mon, 21 Sep 2026 18:02:49 GMT</pubDate>
      <guid>https://www.hubspot.com/company-news/the-outcomes-era-is-here</guid>
      <dc:date>2026-09-21T18:02:49Z</dc:date>
      <dc:creator>Yamini Rangan</dc:creator>
    </item>
    <item>
      <title>Fall 2026 Spotlight: HubSpot just made its most foundational product release, giving teams a new way to work to get 3x better outcomes</title>
      <link>https://www.hubspot.com/company-news/fall-26-spotlight</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/fall-26-spotlight" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/CompanyNews_610x406.png" alt="Fall 2026 Spotlight: HubSpot just made its most foundational product release, giving teams a new way to work to get 3x better outcomes" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/fall-26-spotlight" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/CompanyNews_610x406.png" alt="Fall 2026 Spotlight: HubSpot just made its most foundational product release, giving teams a new way to work to get 3x better outcomes" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Ffall-26-spotlight&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Product news</category>
      <category>Corporate news</category>
      <pubDate>Wed, 16 Sep 2026 13:30:03 GMT</pubDate>
      <author>media@hubspot.com (HubSpot Communications)</author>
      <guid>https://www.hubspot.com/company-news/fall-26-spotlight</guid>
      <dc:date>2026-09-16T13:30:03Z</dc:date>
    </item>
    <item>
      <title>HubSpot and OpenAI deepen partnership to bring AI transformation to every SMB</title>
      <link>https://www.hubspot.com/company-news/hubspot-and-openai-deepen-partnership</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/hubspot-and-openai-deepen-partnership" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/OpenAIxHubSpot_Frame10%20%282%29.png" alt="HubSpot and OpenAI deepen partnership to bring AI transformation to every SMB" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/hubspot-and-openai-deepen-partnership" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/OpenAIxHubSpot_Frame10%20%282%29.png" alt="HubSpot and OpenAI deepen partnership to bring AI transformation to every SMB" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fhubspot-and-openai-deepen-partnership&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Product news</category>
      <pubDate>Wed, 16 Sep 2026 13:30:01 GMT</pubDate>
      <author>media@hubspot.com (HubSpot Communications)</author>
      <guid>https://www.hubspot.com/company-news/hubspot-and-openai-deepen-partnership</guid>
      <dc:date>2026-09-16T13:30:01Z</dc:date>
    </item>
    <item>
      <title>How HubSpot Customers Are Growing Faster with Agent CLI</title>
      <link>https://www.hubspot.com/company-news/customers-agent-cli</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/customers-agent-cli" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/CR-0655_Agent%20CLI_Header.jpg" alt="How HubSpot Customers Are Growing Faster with Agent CLI" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/customers-agent-cli" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/CR-0655_Agent%20CLI_Header.jpg" alt="How HubSpot Customers Are Growing Faster with Agent CLI" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fcustomers-agent-cli&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Customer Story</category>
      <category>Product news</category>
      <pubDate>Tue, 11 Aug 2026 14:00:47 GMT</pubDate>
      <author>media@hubspot.com (HubSpot Communications)</author>
      <guid>https://www.hubspot.com/company-news/customers-agent-cli</guid>
      <dc:date>2026-08-11T14:00:47Z</dc:date>
    </item>
    <item>
      <title>Meet Agent Hub and Agent Builder: One place to build and manage AI agents with shared context</title>
      <link>https://www.hubspot.com/company-news/meet-agent-hub-and-agent-builder</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/meet-agent-hub-and-agent-builder" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/HubSpot_Agent%20Hub_Agent%20Builder.png" alt="Meet Agent Hub and Agent Builder: One place to build and manage AI agents with shared context" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;em&gt;&lt;span&gt;Agent Hub lets you manage AI agents across the entire go-to-market, and Agent Builder helps you create custom agents and automations with natural language using the customer data already in HubSpot&lt;/span&gt;&lt;/em&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/meet-agent-hub-and-agent-builder" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/HubSpot_Agent%20Hub_Agent%20Builder.png" alt="Meet Agent Hub and Agent Builder: One place to build and manage AI agents with shared context" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;em&gt;&lt;span&gt;Agent Hub lets you manage AI agents across the entire go-to-market, and Agent Builder helps you create custom agents and automations with natural language using the customer data already in HubSpot&lt;/span&gt;&lt;/em&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fmeet-agent-hub-and-agent-builder&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Product news</category>
      <pubDate>Thu, 23 Jul 2026 11:31:02 GMT</pubDate>
      <author>media@hubspot.com (HubSpot Communications)</author>
      <guid>https://www.hubspot.com/company-news/meet-agent-hub-and-agent-builder</guid>
      <dc:date>2026-07-23T11:31:02Z</dc:date>
    </item>
    <item>
      <title>Welcoming TELUS Digital to the HubSpot Solutions Partner Ecosystem</title>
      <link>https://www.hubspot.com/company-news/telus-digital</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/telus-digital" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/Newsroom_HubSpotxTelusDigital_525x350.jpg" alt="Welcoming TELUS Digital to the HubSpot Solutions Partner Ecosystem" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/telus-digital" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/Newsroom_HubSpotxTelusDigital_525x350.jpg" alt="Welcoming TELUS Digital to the HubSpot Solutions Partner Ecosystem" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Ftelus-digital&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Corporate news</category>
      <pubDate>Wed, 22 Jul 2026 14:00:03 GMT</pubDate>
      <author>media@hubspot.com (HubSpot Communications)</author>
      <guid>https://www.hubspot.com/company-news/telus-digital</guid>
      <dc:date>2026-07-22T14:00:03Z</dc:date>
    </item>
    <item>
      <title>HubSpot data: AI is driving real outcomes for GTM teams</title>
      <link>https://www.hubspot.com/company-news/hubspot-data-ai-is-driving-real-outcomes-for-gtm-teams</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/hubspot-data-ai-is-driving-real-outcomes-for-gtm-teams" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/Blog_Header_AI%20outcomes%20for%20GTM%20teams.jpg" alt="AI outcomes for GTM teams" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;There's a lot of noise right now about what AI is supposed to do for businesses. Leaders are asking the right questions: What's actually worth adopting? Where is value showing up? Are the investments paying off?&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/hubspot-data-ai-is-driving-real-outcomes-for-gtm-teams" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/Blog_Header_AI%20outcomes%20for%20GTM%20teams.jpg" alt="AI outcomes for GTM teams" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;There's a lot of noise right now about what AI is supposed to do for businesses. Leaders are asking the right questions: What's actually worth adopting? Where is value showing up? Are the investments paying off?&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fhubspot-data-ai-is-driving-real-outcomes-for-gtm-teams&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Data stories</category>
      <category>GTM Outcomes</category>
      <pubDate>Thu, 25 Jun 2026 13:00:04 GMT</pubDate>
      <author>media@hubspot.com (HubSpot Communications)</author>
      <guid>https://www.hubspot.com/company-news/hubspot-data-ai-is-driving-real-outcomes-for-gtm-teams</guid>
      <dc:date>2026-06-25T13:00:04Z</dc:date>
    </item>
    <item>
      <title>Introducing Revenue Hub: Quote to cash, finally in one place</title>
      <link>https://www.hubspot.com/company-news/introducing-revenue-hub-quote-to-cash-finally-in-one-place</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/introducing-revenue-hub-quote-to-cash-finally-in-one-place" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/Revenue%20Hub.png" alt="Introducing Revenue Hub" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;span&gt;Revenue used to be a moment. Close the deal, send the invoice, done. Today customers renew, expand, and change terms, and the hybrid teams—the people and agents working together managing those relationships—need to know what's actually happening with an account. But most don't. &lt;/span&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/introducing-revenue-hub-quote-to-cash-finally-in-one-place" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/Revenue%20Hub.png" alt="Introducing Revenue Hub" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;span&gt;Revenue used to be a moment. Close the deal, send the invoice, done. Today customers renew, expand, and change terms, and the hybrid teams—the people and agents working together managing those relationships—need to know what's actually happening with an account. But most don't. &lt;/span&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Fintroducing-revenue-hub-quote-to-cash-finally-in-one-place&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Product news</category>
      <pubDate>Tue, 16 Jun 2026 12:58:05 GMT</pubDate>
      <author>media@hubspot.com (HubSpot Communications)</author>
      <guid>https://www.hubspot.com/company-news/introducing-revenue-hub-quote-to-cash-finally-in-one-place</guid>
      <dc:date>2026-06-16T12:58:05Z</dc:date>
    </item>
    <item>
      <title>HubSpot AEO data: Buyers using AI search are more likely to purchase</title>
      <link>https://www.hubspot.com/company-news/aeo-data-buyers-using-ai-search-more-likely-to-purchase</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/aeo-data-buyers-using-ai-search-more-likely-to-purchase" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/CR-0573_AEO-Data_Header_R2-1.png" alt="HubSpot AEO data: Buyers using AI search are more likely to purchase" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;ul&gt; 
 &lt;li&gt;CRM buyers using AI search were 36% more likely to purchase than those who didn’t*&lt;/li&gt; 
 &lt;li&gt;HubSpot AEO users are generating significantly more traffic, MQLs, and deals than those who aren’t optimizing for AI search**&lt;/li&gt; 
 &lt;li&gt;With organic traffic dropping by 27% year over year, marketers investing in AI search are pulling ahead***&lt;/li&gt; 
&lt;/ul&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.hubspot.com/company-news/aeo-data-buyers-using-ai-search-more-likely-to-purchase" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.hubspot.com/hubfs/CR-0573_AEO-Data_Header_R2-1.png" alt="HubSpot AEO data: Buyers using AI search are more likely to purchase" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;ul&gt; 
 &lt;li&gt;CRM buyers using AI search were 36% more likely to purchase than those who didn’t*&lt;/li&gt; 
 &lt;li&gt;HubSpot AEO users are generating significantly more traffic, MQLs, and deals than those who aren’t optimizing for AI search**&lt;/li&gt; 
 &lt;li&gt;With organic traffic dropping by 27% year over year, marketers investing in AI search are pulling ahead***&lt;/li&gt; 
&lt;/ul&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=53&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.hubspot.com%2Fcompany-news%2Faeo-data-buyers-using-ai-search-more-likely-to-purchase&amp;amp;bu=https%253A%252F%252Fwww.hubspot.com%252Fcompany-news&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Data stories</category>
      <category>AI Search</category>
      <pubDate>Fri, 12 Jun 2026 13:45:02 GMT</pubDate>
      <author>media@hubspot.com (HubSpot Communications)</author>
      <guid>https://www.hubspot.com/company-news/aeo-data-buyers-using-ai-search-more-likely-to-purchase</guid>
      <dc:date>2026-06-12T13:45:02Z</dc:date>
    </item>
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