Optik

A BDR's Tuesday, tracked hour by hour. Total selling time: 37 minutes. And honestly? That was a good day. The one call was an inbound demo request. Here's where the other 7 hours and 23 minutes went: → Build the list → Enrich the list → Fix the enrichment → 45 minutes of "research" on one prospect's LinkedIn → Update a CRM that disagrees with itself → Send 60 emails with one "Hope you're well" → Dig a hot reply out of the wrong inbox. That's not a rep problem. It's a stack problem. When data, signals and outreach live in different tools, the human in the middle becomes the integration layer. Nobody put that in the job description. We built Optik so the selling part gets the whole day. #SalesDevelopment #BDR #GTM #SalesProductivity #B2BSales #OptikAI

We're hiring a Full Stack Developer (AI-First). Remote-first · Northern Ireland · £45–55k DOE + equity You'll ship end-to-end in Next.js, React 19, Node and TypeScript, build LLM-powered features, and work with AI tooling daily. 3+ years full stack experience? Apply: contact@optikai.io

Good things happen when you get the right people in a room. At Optik, we spend a lot of time thinking about how GTM teams can work with better data and sharper focus. Hearing how Uptime Labs approaches the same question for incident response, building tools that create measurable improvement. Two teams working on different problems, with a lot of the same conviction about how software should actually work. Looking forward to continuing a great partnership.

Everyone thinks GTM is just AI writing emails these days... Reality? It's 37 tabs, a CRM you forgot was open, three coffees, and asking, "Has anyone seen this prospect on LinkedIn?" 😂 Luckily, our BDR’s have it a little easier. One platform. One workflow. Less admin. More conversations. Here's a look behind the scenes at how the team actually runs outbound with Optik. (Yes... the sauna is optional.) Thanks for sharing Michael Lyons 💪🏻 #GTM #Outbound #SalesDevelopment #RevOps #SalesTech #B2BSaaS

When we started building Optik, we believed the future of GTM wasn't another AI tool. It was AI embedded into execution. For the last two years, the market has focused on what AI can generate. We're now seeing the conversation shift towards what AI can help revenue teams execute. Every call, email, meeting and opportunity generates valuable customer intelligence. The real opportunity is turning those signals into action-instantly. That's why we built Optik differently. A platform that learns from every customer interaction, surfaces the next best action, and helps revenue teams execute faster. Less time switching between tools. Less time searching for answers. More time creating customer value. The GTM teams that win won't have the most AI. They'll have the shortest distance between insight and execution. #OptikAI #GTM #RevOps #RevenueOperations #B2BSaaS #SalesTech #ArtificialIntelligence

We are proud to sponsor The Northwest Vipers ahead of they’re playoff game at the weekend 🏈 Wishing you all the best of luck from team Optik. Go Vipers! 🐍 #supportlocal #optik #vipers Darren Quinn

We're Growing. As we continue to scale, we're looking for two new team members to join us in Derry/L'Derry. 🪴 - Founding Growth Marketer (Full-Time) A hands-on, creative role working directly with our senior leadership team. You'll help shape the Optik brand through: Events and webinars Content creation and marketing collateral Website management Social media and campaigns Product launches and market awareness initiatives We're looking for someone who loves creating, executing and bringing ideas to life. 🏢 - Office Administrator (Part-Time) A key role supporting the day-to-day operations of a fast-growing company. You'll work closely with the leadership team across administration, coordination, finance support, travel, events and keeping everything running smoothly behind the scenes. If you're excited by the opportunity to join a high-growth company at an early stage, we'd love to hear from you. 📩 For the full job specification, email contact@optikai.io #Hiring #NorthernIrelandJobs #GrowthMarketing #OfficeAdministrator #StartupJobs #TechJobs #AI #SaaS #OptikAI

Hot take: your CRM is lying to you. 👀 Most revenue teams are making decisions based on data that's already out of date - spread across tools that don't talk to each other. The fact that the last option exists is a problem in itself. Drop a comment with what tool/type of tool is causing you the most pain right now. 👇

Day 2 at the Dublin Tech Summit 🇮🇪 Great conversations yesterday around a challenge we hear constantly from SaaS teams: Too many GTM tools. Not enough visibility into what’s actually driving pipeline. That’s why we built Optik AI - the GTM operating system built to unify execution, pipeline, and intelligence in one place. If you’re at DTS today, come say hello!

Catch us at booth C8 ! 💪🏻🙌